What stops people from changing their minds?

A persistent barrage of information is not the best method for getting through to someone with a different point of view.

  • When you want someone to see things differently and to abandon their previous stance, sometimes persistence is not key.
  • "Too often we think change is about pushing," says Jonah Berger, author of the book The Catalyst: How to Change Anyone's Mind, and a marketing professor at the Wharton School at the University of Pennsylvania. "We think if we just come up with one more way people will eventually come around."
  • Through speaking with people who have successfully changed minds of others, Berger identified five common barriers and created the REDUCE framework for finding the catalysts needed to break through: reactants, endowment, distance, uncertainty, and corroborating evidence.
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The Secret Service is buying social media location data

New documents confirm that the government agency—one of many—has been using a tracking company.

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  • Documents reveal that the Secret Service used Locate X as part of a social media tracking package.
  • The service "allows investigators to draw a digital fence around an address or area, pinpoint mobile devices that were within that area, and see where else those devices have traveled, going back months."
  • Other agencies that have used this service include the Immigration and Customs Enforcement, the Customs and Border Protection, the Coast Guard, and the Drug Enforcement Administration.
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You want to stop child abuse? Here's how you can actually help.

Sharing QAnon disinformation is harming the children devotees purport to help.

Photo: Atjanan Charoensiri / Shutterstock
  • The conspiracy theory, QAnon, is doing more harm than good in the battle to end child trafficking.
  • Foster youth expert, Regan Williams, says there are 25-29k missing children every year, not 800k, as marketed by QAnon.
  • Real ways to help abused children include donating to nonprofits, taking educational workshops, and becoming a foster parent.
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Can consumer brands survive boycotting Facebook?

Bigger brands can afford to take their ad budgets elsewhere – less so with direct-to-consumer brands.

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  • Over 500 companies, well-known consumer brands among them, have announced that they will not advertise on Facebook-owned media properties until the company curbs hate speech on its platform.
  • Facebook is likely to sustain minimal damages at the hands of the #StopHateForProfit movement, because the lion's share of potential participants depend on the platform for business, and it isn't mutual.
  • Even if all 100 of Facebook's top ad buyers were to suddenly freeze their campaigns and participate in the boycott, that would still only represent 6% of the platform's income.
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Consumer advocacy groups are mostly funded by Big Pharma, according to new research

An article in Journal of Bioethical Inquiry raises questions about the goal of these advocacy groups.

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  • Two-thirds of American consumer advocacy groups are funded by pharmaceutical companies.
  • The authors of an article in Journal of Bioethical Inquiry say this compromises their advocacy.
  • Groups like the National Alliance on Mental Illness act more like lobbyists than patient advocates.

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