Why virtue signaling does nothing.
"A big problem with moral outrage on the Internet is that it leads people to think they’ve done something when in fact they haven’t done something," says author Alice Dreger. Sure, you might get a little rush out of updating your status to say something, but all you're really doing is virtue signaling. Alice's latest book is Galileo's Middle Finger: Heretics, Activists, and One Scholar's Search for Justice.
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The internet and social media have made persuasive appeals more powerful than ever before.
The Police song “Every Breath You Take” has been popular for decades. For a hit from the early ‘80s, it’s shown surprising longevity. In an interview during its hay day, Police front man Sting, said he was stupefied that people had turned, what he termed a “creepy” and “ugly” song, into a love ballad. “It's about jealousy and surveillance and ownership," he told the New Musical Express in 1983. Today, it’s played at weddings.
The social media behemoth wants you to use their platform less, not more, than before.
When a 'Rick and Morty' fan recently tweeted at Dan Harmon asking how to deal with depression, it didn’t take him long to reply.