Can consumer brands survive boycotting Facebook?

Bigger brands can afford to take their ad budgets elsewhere – less so with direct-to-consumer brands.

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  • Over 500 companies, well-known consumer brands among them, have announced that they will not advertise on Facebook-owned media properties until the company curbs hate speech on its platform.
  • Facebook is likely to sustain minimal damages at the hands of the #StopHateForProfit movement, because the lion's share of potential participants depend on the platform for business, and it isn't mutual.
  • Even if all 100 of Facebook's top ad buyers were to suddenly freeze their campaigns and participate in the boycott, that would still only represent 6% of the platform's income.
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Create beautiful, custom graphics with this easy-to-use design tool

Never get caught needing an illustration again.

  • Making visuals jump off the screen is a constant challenge for businesses.
  • Many graphics tools are complicated and take a lot of training to master.
  • From corporate presentations to personal branding, ITG.digital makes graphic presentations easy and affordable.
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Are you wearing deodorant while sheltering at home?

Humans are woefully unaware of their olfactory sense. That's the reality we've been sold.

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  • Scent provides valuable information about personality traits and attractiveness.
  • Since the 1920s, companies have made us anxious about our odor in order to sell us their products.
  • Our disdain of personal smell is related to our fear of aging and death.
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Want to break into copywriting? Take this course bundle to go pro.

Launch your own copywriting career with these courses.

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  • The Complete Digital Copywriting Master Class Bundle explains the art of becoming a skilled copywriter.
  • Courses offer training in how to persuade an audience and motivate action.
  • This $1,177 course package is on sale now for only $39.
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If you're not an artist, Design Wizard Pro does the heavy lifting for you

If you're a skilled entrepreneur, a talented resource manager or a persuasive sales professional, that doesn't mean you've had time to master graphic design. Let Design Wizard Pro do it for you.

  • Design Wizard Pro helps create eye-catching marketing materials in minutes.
  • Templates with high quality elements create ads, social media posts, sales materials and more.
  • Regularly almost $600, Design Wizard Pro is now just $39.
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