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The thin line between conspiracy theories and cult worship is dissolving
An information war is being waged.

A policeman instructs men wearing QAnon conspiracy shirts to move along during scattered protests at Alexanderplatz against lockdown measures and other government policies relating to the novel coronavirus crisis on May 16, 2020 in Berlin, Germany.
- Fans of the conspiracy video, "Plandemic," are exhibiting patterns similar to cult worshippers.
- Conspiracy theories increase during times of social uncertainty and trauma.
- One researcher says conspiracists are more likely to assess nonsensical statements as "profound."
Birtherism almost seems quaint now. The idea that an American citizen was born in Kenya was never about substance, however. There was no actual debate. As journalist Adam Serwer points out, "Birtherism was, from the beginning, an answer looking for a question to justify itself."
Logic is detrimental to a conspiracist. Facts impede the narrative. If following the thin threads holding birtherism together is too challenging, don't be concerned; That's part of the design. Replace "birtherism" with "Obamagate." Truth is always a sacrificial lamb to power. Whether circulating from the top or bubbling up from down below, conspiracies are about power.
Yet conspiracy theories are a biological inheritance. We will never live without them. Our brain fills in gaps when no evidence is present. As Australian psychologist Stephan Lewandowsky points out, anti-Semitic conspiracy theories were rampant during the bubonic plague.
Trauma accelerate this process. Within two weeks 100,000 Americans will have died from COVID-19. Social media seems uniquely designed to spread misinformation. This collective trauma has fueled a strange marriage of vaccination fears, 5G, Bill Gates, Anthony Fauci, Big Brother, anti-Chinese propaganda, and more. Weaving a coherent narrative is exhausting (and impossible). A common refrain appears: It's a power grab.
Discussing the conspiracy du jour that is "Plandemic," Lewandowsky says contradiction is no barrier to entry:
"Conspiracy theorists may also simultaneously believe things that are contradictory. In the 'Plandemic' video, for example, they say COVID-19 both came from a Wuhan lab and that we're all infected with the disease from vaccinations. They're making both claims, and they don't hang together."
Conditions fomenting the conspiracist mindset are debatable. One 2017 study from Union College speculates that the "constellation of personality characteristics collectively referred to as 'schizotypy'" provide the building blocks for conspiracist thinking. While not a clinical diagnosis, lead researcher Josh Hart notes conspiracists are more likely to assess nonsensical statements as "profound." Convincing the converted otherwise is daunting.
How skepticism can fight radicalism, conspiracy theorists, and Holocaust deniers | Michael Shermer
To better understand this mindset we should consider cult worship. My first regular writing beat was as the religion columnist for The Daily Targum. While studying for a degree in religion in the nineties, I interviewed clergy, professors, and students from various faith organizations on the Rutgers campuses. I was struck by how adamantly many believed their position to be right. On rare occasions some expressed humility. Certainty is more likely to gain followers.
These interviews led to my fascination with cults. As with conspiracists, cult worshippers suspend disbelief even when not in their best interest. Their buy-in depends upon a counter-narrative promulgated by a leader: Out there the powers that be are trying to hurt you. You're safe here. Only I can fix this.
Cult leaders exploit anxiety around a shadowy "other" out to get you. While not required, sometimes this other has a form. Ambiguity is a key feature of indoctrination. Diana Alstad and Joel Kramer break this down in their 1993 book, The Guru Papers: Makes of Authoritarian Power.
"What really matters is not so much the specific content of a religion, but how sure one is of its worldview. That is, it's not nearly as important how true or false a belief is as how certain one is of it. All religious certainty is similar in that the beliefs one is certain of coat and comfort fear."
Replace "religion" with "anti-vaccination agenda."
While "Plandemic" seemed to explode out of nowhere, a sophisticated social media campaign created by a QAnon promoter elevated the video. Ambiguity also played a key role, as an LA Times interview with filmmaker Mikki Willis suggests.
Faithful prays for their religious leader Naason Joaquin Garcia, arrested in California, US, facing charges for 26 suspected felonies including human trafficking, rape of minor and child pornography, at the international headquarters of the Church 'La Luz Del Mundo' (Light of the World) in Guadalajara, Jalisco State, Mexico on June 9, 2019.
Photo by Ulises Ruiz / AFP via Getty Images
After Willis admits "Plandemic" is intentionally "conspirational and shocking," the reporter presses him to validate Judy Mikovits's claims. Willis admits leaving in unsubstantiated claims "that could be true, but science hasn't proven it yet"—an effectively meaningless statement. Anything could be true. Science is the process of discovering whether or not a claim holds up.
Truth was never the point. The reporter goes on, "as [Willis] sees it, he is simply offering a necessary alternative to what he calls 'the mainstream narrative.'" Willis himself admitted to another reporter that "Plandemic" is propaganda.
Which narrative? Irrelevant. Suspicion has been expressed. Ambiguity is power.
Matthew Remski specializes in cult dynamics and trauma, predominantly in yoga and Buddhist communities. In his excellent summation of Willis's response, which the filmmaker recorded after "Plandemic" went viral, Remski points out that Willis failed to address his video's content. Instead, he used time-tested cult techniques to sway the observer to his "side."
"In my research on charismatic leadership, many interview subjects report the paradoxical phenomena of the speaker speaking to countless people, while seeming to forge a private connection. Some of this is amplified by the webcam medium, but it's also played up with direct 2nd-person address. As the sermon finds its ultimate/totalistic theme, the diction shifts to first-person plural. The viewer is invited to merge with the speaker. The sermon is about something ultimately important, communicated in close intimacy."
This is Willis's first public message after his video (marketed during the interview as scientific fact) was viewed over eight million times. Mikovits's claims are not presented as speculation. She repeatedly contradicts herself. She probably makes false statements. Doesn't matter. This technique has precedent, having been perfected by our current president over the course of decades: State an absurd or inflammatory idea as possible, let it escalate in the public imagination, then step back and claim no responsibility. Birtherism was a litmus test.
While Mikovits has been doubling and tripling down on her false claims, Willis calls himself an investigative journalist. Releasing an interview with an unvetted subject without researching her claims is the opposite of journalism. "Plandemic" is propaganda masquerading as investigation. The film is perfect fodder for the conspiracist ethos.
Why conspiratorial thinking is peaking in America | Sarah Rose Cavanagh | Big Think
Conspiracy theories are low-beta transmissions—simplistic messages designed to satisfy an answer in search of a question. Tragically, they distract us from real conspiracies, which Lewandowsky says are "usually uncovered by journalists, whistleblowers, document dumps from a corporation or government, or it's discovered by a government agency." Hard work when the public's default response is to yell out "fake news" when their beliefs are challenged. A transmission right from the cult leader's mouth.
"Plandemic" exploits a particular style of paranoid thinking rampant in divergent cultures: Far-right conspiracy theorists like QAnon, anti-vaxxers, and leftist "wellness" advocates. A new cult is forming right before our eyes. While an agenda is not yet clear, identifying leaders is the first step in creating one.
Tara Haelle, senior contributor to Forbes, does an exceptional job explaining how to push back against conspiracy theories like "Plandemic." A comprehensive list of articles debunking the many "facts" presented during the interview is included at the end of the linked post.
Every article I've read about combating conspiracy theories advises to focus your attention on the uninitiated, which is most likely true. Explaining basic vaccine science to a QAnon member likely won't get you far. It's not impossible, however. For a deep dive into saving cult members, check out Steve Hassan's 1988 book, "Combating Cult Mind Control" (it was updated in 2015).
Having been indoctrinated himself, Hassan says that presentation of contradictory evidence often "made me feel more committed to the group." That doesn't make the attempt hopeless, however. Understanding the indoctrination process helps you combat it. Hassan continues,
"Deception is the biggest tool of information control, because it robs people of the ability to make informed decisions. Outright lying, withholding information and distorting information all become essential strategies, especially when recruiting new members."
For the first time in a century, Americans are grappling with a public health crisis involving every citizen. An information war is being waged. This is not the time to be a "keyboard warrior." We have to take a critical but honest look at experts who have devoted their lives to public health. And we need to listen.
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Stay in touch with Derek on Twitter and Facebook. His next book is "Hero's Dose: The Case For Psychedelics in Ritual and Therapy."
- Where far-left wellness meets right-wing conspiracy theories - Big ... ›
- How coronavirus conspiracy theories are impacting public health - Big Think ›
U.S. Navy controls inventions that claim to change "fabric of reality"
Inventions with revolutionary potential made by a mysterious aerospace engineer for the U.S. Navy come to light.
U.S. Navy ships
- U.S. Navy holds patents for enigmatic inventions by aerospace engineer Dr. Salvatore Pais.
- Pais came up with technology that can "engineer" reality, devising an ultrafast craft, a fusion reactor, and more.
- While mostly theoretical at this point, the inventions could transform energy, space, and military sectors.
The U.S. Navy controls patents for some futuristic and outlandish technologies, some of which, dubbed "the UFO patents," came to life recently. Of particular note are inventions by the somewhat mysterious Dr. Salvatore Cezar Pais, whose tech claims to be able to "engineer reality." His slate of highly-ambitious, borderline sci-fi designs meant for use by the U.S. government range from gravitational wave generators and compact fusion reactors to next-gen hybrid aerospace-underwater crafts with revolutionary propulsion systems, and beyond.
Of course, the existence of patents does not mean these technologies have actually been created, but there is evidence that some demonstrations of operability have been successfully carried out. As investigated and reported by The War Zone, a possible reason why some of the patents may have been taken on by the Navy is that the Chinese military may also be developing similar advanced gadgets.
Among Dr. Pais's patents are designs, approved in 2018, for an aerospace-underwater craft of incredible speed and maneuverability. This cone-shaped vehicle can potentially fly just as well anywhere it may be, whether air, water or space, without leaving any heat signatures. It can achieve this by creating a quantum vacuum around itself with a very dense polarized energy field. This vacuum would allow it to repel any molecule the craft comes in contact with, no matter the medium. Manipulating "quantum field fluctuations in the local vacuum energy state," would help reduce the craft's inertia. The polarized vacuum would dramatically decrease any elemental resistance and lead to "extreme speeds," claims the paper.
Not only that, if the vacuum-creating technology can be engineered, we'd also be able to "engineer the fabric of our reality at the most fundamental level," states the patent. This would lead to major advancements in aerospace propulsion and generating power. Not to mention other reality-changing outcomes that come to mind.
Among Pais's other patents are inventions that stem from similar thinking, outlining pieces of technology necessary to make his creations come to fruition. His paper presented in 2019, titled "Room Temperature Superconducting System for Use on a Hybrid Aerospace Undersea Craft," proposes a system that can achieve superconductivity at room temperatures. This would become "a highly disruptive technology, capable of a total paradigm change in Science and Technology," conveys Pais.
High frequency gravitational wave generator.
Credit: Dr. Salvatore Pais
Another invention devised by Pais is an electromagnetic field generator that could generate "an impenetrable defensive shield to sea and land as well as space-based military and civilian assets." This shield could protect from threats like anti-ship ballistic missiles, cruise missiles that evade radar, coronal mass ejections, military satellites, and even asteroids.
Dr. Pais's ideas center around the phenomenon he dubbed "The Pais Effect". He referred to it in his writings as the "controlled motion of electrically charged matter (from solid to plasma) via accelerated spin and/or accelerated vibration under rapid (yet smooth) acceleration-deceleration-acceleration transients." In less jargon-heavy terms, Pais claims to have figured out how to spin electromagnetic fields in order to contain a fusion reaction – an accomplishment that would lead to a tremendous change in power consumption and an abundance of energy.
According to his bio in a recently published paper on a new Plasma Compression Fusion Device, which could transform energy production, Dr. Pais is a mechanical and aerospace engineer working at the Naval Air Warfare Center Aircraft Division (NAWCAD), which is headquartered in Patuxent River, Maryland. Holding a Ph.D. from Case Western Reserve University in Cleveland, Ohio, Pais was a NASA Research Fellow and worked with Northrop Grumman Aerospace Systems. His current Department of Defense work involves his "advanced knowledge of theory, analysis, and modern experimental and computational methods in aerodynamics, along with an understanding of air-vehicle and missile design, especially in the domain of hypersonic power plant and vehicle design." He also has expert knowledge of electrooptics, emerging quantum technologies (laser power generation in particular), high-energy electromagnetic field generation, and the "breakthrough field of room temperature superconductivity, as related to advanced field propulsion."
Suffice it to say, with such a list of research credentials that would make Nikola Tesla proud, Dr. Pais seems well-positioned to carry out groundbreaking work.
A craft using an inertial mass reduction device.
Credit: Salvatore Pais
The patents won't necessarily lead to these technologies ever seeing the light of day. The research has its share of detractors and nonbelievers among other scientists, who think the amount of energy required for the fields described by Pais and his ideas on electromagnetic propulsions are well beyond the scope of current tech and are nearly impossible. Yet investigators at The War Zone found comments from Navy officials that indicate the inventions are being looked at seriously enough, and some tests are taking place.
If you'd like to read through Pais's patents yourself, check them out here.
Laser Augmented Turbojet Propulsion System
Credit: Dr. Salvatore Pais
Could muons point to new physics?
New data have set the particle physics community abuzz.
- The first question ever asked in Western philosophy, "What's the world made of?" continues to inspire high energy physicists.
- New experimental results probing the magnetic properties of the muon, a heavier cousin of the electron, seem to indicate that new particles of nature may exist, potentially shedding light on the mystery of dark matter.
- The results are a celebration of the human spirit and our insatiable curiosity to understand the world and our place in it.
If brute force doesn't work, then look into the peculiarities of nothingness. This may sound like a Zen koan, but it's actually the strategy that particle physicists are using to find physics beyond the Standard Model, the current registry of all known particles and their interactions. Instead of the usual colliding experiments that smash particles against one another, exciting new results indicate that new vistas into exotic kinds of matter may be glimpsed by carefully measuring the properties of the quantum vacuum. There's a lot to unpack here, so let's go piecemeal.
It is fitting that the first question asked in Western philosophy concerned the material composition of the world. Writing around 350 BCE, Aristotle credited Thales of Miletus (circa 600 BCE) with the honor of being the first Western philosopher when he asked the question, "What is the world made of?" What modern high energy physicists do, albeit with very different methodology and equipment, is to follow along the same philosophical tradition of trying to answer this question, assuming that there are indivisible bricks of matter called elementary particles.
Deficits in the Standard Model
Jumping thousands of years of spectacular discoveries, we now have a very neat understanding of the material composition of the world at the subatomic level: a total of 12 particles and the Higgs boson. The 12 particles of matter are divided into two groups, six leptons and six quarks. The six quarks comprise all particles that interact via the strong nuclear force, like protons and neutrons. The leptons include the familiar electron and its two heavier cousins, the muon and the tau. The muon is the star of the new experiments.
The Standard ModelCredit: Cush via Wikimedia Commons licensed under CC0 1.0
For all its glory, the Standard Model described above is incomplete. The goal of fundamental physics is to answer the most questions with the least number of assumptions. As it stands, the values of the masses of all particles are parameters that we measure in the laboratory, related to how strongly they interact with the Higgs. We don't know why some interact much stronger than others (and, as a consequence, have larger masses), why there is a prevalence of matter over antimatter, or why the universe seems to be dominated by dark matter — a kind of matter we know nothing about, apart from the fact that it's not part of the recipe included in the Standard Model. We know dark matter has mass since its gravitational effects are felt in familiar matter, the matter that makes up galaxies and stars. But we don't know what it is.
Whatever happens, new science will be learned.
Physicists had hoped that the powerful Large Hadron Collider in Switzerland would shed light on the nature of dark matter, but nothing has come up there or in many direct searches, where detectors were mounted to collect dark matter that presumably would rain down from the skies and hit particles of ordinary matter.
Could muons fill in the gaps?
Enter the muons. The hope that these particles can help solve the shortcomings of the Standard Model has two parts to it. The first is that every particle, like a muon, that has an electric charge can be pictured simplistically as a spinning sphere. Spinning spheres and disks of charge create a magnetic field perpendicular to the direction of the spin. Picture the muon as a tiny spinning top. If it's rotating counterclockwise, its magnetic field would point vertically up. (Grab a glass of water with your right hand and turn it counterclockwise. Your thumb will be pointing up, the direction of the magnetic field.) The spinning muons will be placed into a doughnut-shaped tunnel and forced to go around and around. The tunnel will have its own magnetic field that will interact with the tiny magnetic field of the muons. As the muons circle the doughnut, they will wobble about, just like spinning-tops wobble on the ground due to their interaction with Earth's gravity. The amount of wobbling depends on the magnetic properties of the muon which, in turn, depend on what's going on with the muon in space.
Credit: Fabrice Coffrini / Getty Images
This is where the second idea comes in, the quantum vacuum. In physics, there is no empty space. The so-called vacuum is actually a bubbling soup of particles that appear and disappear in fractions of a second. Everything fluctuates, as encapsulated in Heisenberg's Uncertainty Principle. Energy fluctuates too, what we call zero-point energy. Since energy and mass are interconvertible (E=mc2, remember?), these tiny fluctuations of energy can be momentarily converted into particles that pop out and back into the busy nothingness of the quantum vacuum. Every particle of matter is cloaked with these particles emerging from vacuum fluctuations. Thus, a muon is not only a muon, but a muon dressed with these extra fleeting bits of stuff. That being the case, these extra particles affect a muon's magnetic field, and thus, its wobbling properties.
About 20 years ago, physicists at the Brookhaven National Laboratory detected anomalies in the muon's magnetic properties, larger than what theory predicted. This would mean that the quantum vacuum produces particles not accounted for by the Standard Model: new physics! Fast forward to 2017, and the experiment, at four times higher sensitivity, was repeated at the Fermi National Laboratory, where yours truly was a postdoctoral fellow a while back. The first results of the Muon g-2 experiment were unveiled on 7-April-2021 and not only confirmed the existence of a magnetic moment anomaly but greatly amplified it.
To most people, the official results, published recently, don't seem so exciting: a "tension between theory and experiment of 4.2 standard deviations." The gold standard for a new discovery in particle physics is a 5-sigma variation, or one part in 3.5 million. (That is, running the experiment 3.5 million times and only observing the anomaly once.) However, that's enough for plenty of excitement in the particle physics community, given the remarkable precision of the experimental measurements.
A time for excitement?
Now, results must be reanalyzed very carefully to make sure that (1) there are no hidden experimental errors; and (2) the theoretical calculations are not off. There will be a frenzy of calculations and papers in the coming months, all trying to make sense of the results, both on the experimental and theoretical fronts. And this is exactly how it should be. Science is a community-based effort, and the work of many compete with and complete each other.
Whatever happens, new science will be learned, even if less exciting than new particles. Or maybe, new particles have been there all along, blipping in and out of existence from the quantum vacuum, waiting to be pulled out of this busy nothingness by our tenacious efforts to find out what the world is made of.
- Benjamin Franklin wrote essays on a whole range of subjects, but one of his finest was on how to be a nice, likable person.
- Franklin lists a whole series of common errors people make while in the company of others, like over-talking or storytelling.
- His simple recipe for being good company is to be genuinely interested in others and to accept them for who they are.
Think of the nicest person you know. The person who would fit into any group configuration, who no one can dislike, or who makes a room warmer and happier just by being there.
What makes them this way? Why are they so amiable, likeable, or good-natured? What is it, you think, that makes a person good company?
There are really only two things that make someone likable.
This is the kind of advice that comes from one of history's most famously good-natured thinkers: Benjamin Franklin. His essay "On Conversation" is full of practical, surprisingly modern tips about how to be a nice person.
Franklin begins by arguing that there are really only two things that make someone likable. First, they have to be genuinely interested in what others say. Second, they have to be willing "to overlook or excuse Foibles." In other words, being good company means listening to people and ignoring their faults. Being witty, well-read, intelligent, or incredibly handsome can all make a good impression, but they're nothing without these two simple rules.
The sort of person nobody likes
From here, Franklin goes on to give a list of the common errors people tend to make while in company. These are the things people do that makes us dislike them. We might even find, with a sinking feeling in our stomach, that we do some of these ourselves.
1) Talking too much and becoming a "chaos of noise and nonsense." These people invariably talk about themselves, but even if "they speak beautifully," it's still ultimately more a soliloquy than a real conversation. Franklin mentions how funny it can be to see these kinds of people come together. They "neither hear nor care what the other says; but both talk on at any rate, and never fail to part highly disgusted with each other."
2) Asking too many questions. Interrogators are those people who have an "impertinent Inquisitiveness… of ten thousand questions," and it can feel like you're caught between a psychoanalyst and a lawyer. In itself, this might not be a bad thing, but Franklin notes it's usually just from a sense of nosiness and gossip. The questions are only designed to "discover secrets…and expose the mistakes of others."
3) Storytelling. You know those people who always have a scripted story they tell at every single gathering? Utterly painful. They'll either be entirely oblivious to how little others care for their story, or they'll be aware and carry on regardless. Franklin notes, "Old Folks are most subject to this Error," which we might think is perhaps harsh, or comically honest, depending on our age.
4) Debating. Some people are always itching for a fight or debate. The "Wrangling and Disputing" types inevitably make everyone else feel like they need to watch what they say. If you give even the lightest or most modest opinion on something, "you throw them into Rage and Passion." For them, the conversation is a boxing fight, and words are punches to be thrown.
5) Misjudging. Ribbing or mocking someone should be a careful business. We must never mock "Misfortunes, Defects, or Deformities of any kind", and should always be 100% sure we won't upset anyone. If there's any doubt about how a "joke" will be taken, don't say it. Offense is easily taken and hard to forget.
Not following Benjamin Franklin's advice.Credit: Ronald Martinez via Getty Images
On practical philosophy
Franklin's essay is a trove of great advice, and this article only touches on the major themes. It really is worth your time to read it in its entirety. As you do, it's hard not to smile along or to think, "Yes! I've been in that situation." Though the world has changed dramatically in the 300 years since Franklin's essay, much is exactly the same. Basic etiquette doesn't change.
If there's only one thing to take away from Franklin's essay, it comes at the end, where he revises his simple recipe for being nice:
"Be ever ready to hear what others say… and do not censure others, nor expose their Failings, but kindly excuse or hide them"
So, all it takes to be good company is to listen and accept someone for who they are.
Philosophy doesn't always have to be about huge questions of truth, beauty, morality, art, or meaning. Sometimes it can teach us simply how to not be a jerk.
Jonny Thomson teaches philosophy in Oxford. He runs a popular Instagram account called Mini Philosophy (@philosophyminis). His first book is Mini Philosophy: A Small Book of Big Ideas.
Our ancestors first developed humanlike brains 1.7 million years ago
A recent study analyzed the skulls of early Homo species to learn more about the evolution of primate brains.
