Learn any topic in 12 minutes. This app boils non-fiction books down to their essence.
Get the whole 12min library now for just $29.
- 12min summarizes hundreds of best-selling books down to essential 12-minute microbooks.
- Microbooks are downloadable in both text and audio formats.
- You can request a 12min summary of any non-fiction book not in their vast library.
You may be surprised to learn that it isn't youth-obsessed, phone-fixated millennials who aren't reading best-sellers anymore. It's actually your grandparents who aren't finding time to crack a book in 2019.
Statista says over 80 percent of adults between 18 and 29 years old reported reading a book last year. Meanwhile, that total drops the older one gets, resulting in just 2 out of 3 in the 50 to 64 age group being readers.
12min is for those who say they don't have time to read. They distill non-fiction best-sellers down to an essential 12 minute summary.
Their curated library of “micro books" breaks down all the key concepts and ideas from hundreds of best-sellers covering topics like finance, parenting, leadership, sales, productivity and more. Summaries can be saved in text or audio form for offline review, meaning whenever you can find 12 minutes in your day, you're always ready to learn something new.
The library adds about 30 new books a month—and if you can't find a summary of a particular book you're looking for, just recommend it to 12min and they may add it to their collection.
Buy now: A lifetime subscription to the 12min archive is over $340, but right now it's available for just $29. Or you can sample 12min for a year for just $19, still over 70 percent off.
Prices are subject to change.
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More people over 50 are becoming gamers, but finding the right game can be tough.
Why does time flow in one direction? Why do humans perceive time so differently than it really is? Is there really a difference between the present, the past, and the future? These books explore these questions and more.
- Despite being immersed in it and inexorably propelled by it, we don't really understand time all that well.
- Fortunately, we can rely on the minds of our smartest writers to give us a good understanding of the one thing we all can't get enough of.
- This list of books on time ranges from the complicated to the straightforward, the historical to the speculative, the scientific to the literary, and more.
Popularity is slippery, and shouldn't be confused with quality, says critic A.O. Scott.
- Popularity has a funny way of correcting or reversing itself, says journalist and film critic A.O. Scott. It's a weird and fickle index—never identical to quality, though it can coincide with it.
- Movies like Avatar that are capitalist consumer hits can fade over time. Meanwhile works that were initially passed over can be dredged out of forgotten corners to glory many years later.
- Moby Dick is an example of how critics can turn the tide of popularity, for better and for worse. First, critics dismissed Moby Dick and it was forgotten until a resurgence of interest by critics many years later. It's now a staple of American literature.
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