Why non-conformists always end up looking alike
Go ahead, try and be different.
- Anti-conformists have an odd way of ending up looking like each other.
- A Brandeis mathematician looks at how this synchronicity occurs.
- Understanding the mechanism behind non-conformist conformity has applications in other areas, like the stock market.
We're here for such a short time, and we'd like to think we matter. "I'm not just one more person — I'm different." That's true, and also… not. We're very much like one another, though the particular details of our lives are, of course, pretty unique. Still, particularly in the Western world, we like to be seen as separate from — and better than? — the herd. Many of us go out of our way to look different than "them," too, declaring our uniqueness in our appearance.
It's not just an issue of visual fashion, by the way. As Touboul tells Technology Review, "Beyond the choice of the best suit to wear this winter, this study may have important implications in understanding synchronization of nerve cells, investment strategies in finance, or emergent dynamics in social science."
The purpose of the study
Image source: LDWYTN / Shutterstock
While anti-conformists may, at first, succeed in devising their own personal brand of sartorial rebelliousness, it's followed by an inevitable, if unintentional, synchronization around a single appearance. Touboul's study looks at how such people seem to inevitably become synchronized. He suspects that a major influence on the way it happens may be the speed of propagation of styles through a culture.
Not everyone learns about or adopts new styles in the same way. Some follow fashion closely, some go by word of mouth, and some emulate the appearance of well-known individuals they admire. In the latter case, the tipping-point may occur after a mutually-revered celebrity adopts a new fashion.
In Touboul's simple model, one is either a member of the mainstream or a hipster (no snarky connotation intended), and he explores different hipster-to-mainstream ratios. He also factors in different amounts of time it might take a hipster to detect a new style and respond to it.
Simple as his model is, Touboul has found that experimenting with those two factors produces a surprisingly complex set of behaviors, though synchronization always occurs. Even when he revises his model to allow for more than two types of people, synchronization still occurs.
Often, of course, roles may swap when there are so many hipsters that they become the mainstream. "For example," says Touboul, "if a majority of individuals shave their beard, then most hipsters will want to grow a beard, and if this trend propagates to a majority of the population, it will lead to new, synchronized, switch to shaving." An odd sudden swap occurs when the number of mainstreamers and hipsters is roughly equal — everybody winds up switching together between different trends.
Answering why this last phenomenon occurs is an area cited by Touboul for further study.
It also bears saying that Touboul's modeling isn't really just about hipsters — it's about the manner in which any group of people suddenly decide to act in lockstep contrary to the mainstream. One example he mentions would be the stock market, in which a number of investors may suddenly conclude there's money to be made in acting contrary to the majority attitude.
A deeper understanding of the dynamics underlying such events, which new research hopefully will provide, would obviously be helpful.
To create wiser adults, add empathy to the school curriculum.
- Stories are at the heart of learning, writes Cleary Vaughan-Lee, Executive Director for the Global Oneness Project. They have always challenged us to think beyond ourselves, expanding our experience and revealing deep truths.
- Vaughan-Lee explains 6 ways that storytelling can foster empathy and deliver powerful learning experiences.
- Global Oneness Project is a free library of stories—containing short documentaries, photo essays, and essays—that each contain a companion lesson plan and learning activities for students so they can expand their experience of the world.
This is what the world will look like, 250 million years from now
To us humans, the shape and location of oceans and continents seems fixed. But that's only because our lives are so short.
The future of education and work will rely on teaching students deeper problem-solving skills.
- Asking kids 'What do you want to be when you grow up?' is a question that used to make sense, says Jaime Casap. But it not longer does; the nature of automation and artificial intelligence means future jobs are likely to shift and reform many times over.
- Instead, educators should foster a culture of problem solving. Ask children: What problem do you want to solve? And what talents or passions do you have that can be the avenues by which you solve it?
- "[T]he future of education starts on Monday and then Tuesday and then Wednesday and it's constant and consistent and it's always growing, always improving, and if we create that culture I think that would bring us a long way," Casap says.
These Jurassic predators resorted to cannibalism when hit with hard times, according to a deliciously rare discovery.
- Rare fossil evidence of dinosaur cannibalism among the Allosaurus has been discovered.
- Scientists analyzed dinosaur bones found in the Mygatt-Moore Quarry in western Colorado, paying special attention to bite marks that were present on 2,368 of the bones.
- It's likely that the predatory carnivore only ate their already-dead peers during times when resources were scarce.
As a doctor, I am reminded every day of the fragility of the human body, how closely mortality lurks just around the corner.