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David Goggins
Former Navy Seal
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Bryan Cranston
Actor
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Liv Boeree
International Poker Champion
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Amaryllis Fox
Former CIA Clandestine Operative
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Chris Hadfield
Retired Canadian Astronaut & Author
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Elon Musk on Founding SpaceX

Elon Musk is the ambitious founder and CEO of SpaceX, a private company that has won more launch contracts than anyone else in the launch business. In this lesson excerpt, Musk explains his approach to innovation in the space race. The full lesson, available on Big Think Edge, offers strategies for identifying an industry worthy of disruption.

Elon Musk: When you’re looking for an opportunity, I think it’s important not so much to focus on just disruption for the sake of it, but rather where is an industry either stagnant or in decline, where the product or service has stayed pretty much the same or maybe even gotten worse over time? It’s worth looking at industries which a lot of people think are impossible or think you can’t succeed at - that’s usually where there’s opportunity. If everyone thinks you can succeed in an industry, they’re probably diving in. 

In the space industry, things have gotten worse over time. They’ve not gotten better. When you consider the fact that we were able to go to the moon in ’69, with Saturn V, and then with the space shuttle we were able to go only to low-earth orbit, and now the space shuttle’s retired and the United States cannot get a single person into orbit without the help of the Russians. That is a terrible trajectory. So, I started Space X with the goal of reversing that.

 

Elon Musk is the ambitious founder and CEO of SpaceX, a private company that has won more launch contracts than anyone else in the launch business. In this lesson excerpt, Musk explains his approach to innovation in the space race. The full lesson, available on Big Think Edge, offers strategies for identifying an industry worthy of disruption.

The “new normal” paradox: What COVID-19 has revealed about higher education

Higher education faces challenges that are unlike any other industry. What path will ASU, and universities like ASU, take in a post-COVID world?

Photo: Luis Robayo/AFP via Getty Images
Sponsored by Charles Koch Foundation
  • Everywhere you turn, the idea that coronavirus has brought on a "new normal" is present and true. But for higher education, COVID-19 exposes a long list of pernicious old problems more than it presents new problems.
  • It was widely known, yet ignored, that digital instruction must be embraced. When combined with traditional, in-person teaching, it can enhance student learning outcomes at scale.
  • COVID-19 has forced institutions to understand that far too many higher education outcomes are determined by a student's family income, and in the context of COVID-19 this means that lower-income students, first-generation students and students of color will be disproportionately afflicted.
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Live on Tuesday | Personal finance in the COVID-19 era

Sallie Krawcheck and Bob Kulhan will be talking money, jobs, and how the pandemic will disproportionally affect women's finances.

How DNA revealed the woolly mammoth's fate – and what it teaches us today

Scientists uncovered the secrets of what drove some of the world's last remaining woolly mammoths to extinction.

Ethan Miller/Getty Images
Surprising Science

Every summer, children on the Alaskan island of St Paul cool down in Lake Hill, a crater lake in an extinct volcano – unaware of the mysteries that lie beneath.

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Dinosaur bone? Meteorite? These men's wedding bands are a real break from boredom.

Manly Bands wanted to improve on mens' wedding bands. Mission accomplished.

Sex & Relationships
  • Manly Bands was founded in 2016 to provide better options and customer service in men's wedding bands.
  • Unique materials include antler, dinosaur bones, meteorite, tungsten, and whiskey barrels.
  • The company donates a portion of profits to charity every month.
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Conspicuous consumption is over. It’s all about intangibles now

These new status behaviours are what one expert calls 'inconspicuous consumption'.

Vittorio Zunino Celotto/Getty Images for Tiffany
Politics & Current Affairs
In 1899, the economist Thorstein Veblen observed that silver spoons and corsets were markers of elite social position.
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