Bob Guccione, Jr. on Navigating the Recession

Question: Why launch a luxury lifestyle magazine in a downturn?

Guccione: You know, that’s a great question.  Of course, it wasn’t the intention to launch Prestige in a recession.  The intention to launch it this year before the recession was predicted or came about to the extent that this came about.  Having said that, I still don’t think it’s a bad idea.  I think the very rich will always be at least rich, and the lifestyles of these people, which is very cosmopolitan, very international, very curious, very active, very alpha in some ways, that doesn’t change, only the numbers change.  So this magazine is about that lifestyle, [carry] the advertising for products and services and lifestyles that the rich can still afford.  Yes, for sure, everybody is being a bit more sober about excessive spending, including us at the magazine.  But, you know, in general, the lifestyle is still valid and is still of interest to this demographic, so [IB], maybe one of the few good launches in a time like this.

Bob Guccione, Jr. says despite the recession, the very rich are still rich.

22 months of war - condensed in a 1-minute video

No, the Syrian civil war is not over. But it might be soon. Time for a recap

Strange Maps
  • The War in Syria has dropped off the radar, but it's not over (yet)
  • This 1-minute video shows how the fronts have moved – and stabilised – over the past 22 months
  • Watching this video may leave you both better informed, and slightly queasy: does war need a generic rock soundtrack?
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Bespoke suicide pods now available for death in style

Sarco assisted suicide pods come in three different styles, and allow you to die quickly and painlessly. They're even quite beautiful to look at.

The Sarco assisted suicide pod
Technology & Innovation

Death: it happens to everyone (except, apparently, Keanu Reeves). But while the impoverished and lower-class people of the world die in the same ol' ways—cancer, heart disease, and so forth—the upper classes can choose hip and cool new ways to die. Now, there's an assisted-suicide pod so chic and so stylin' that peeps (young people still say peeps, right?) are calling it the "Tesla" of death... it's called... the Sarco! 

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How to bring more confidence to your conversations

Entrepreneur and author Andrew Horn shares his rules for becoming an assured conversationalist.
  • To avoid basing action on external validation, you need to find your "authentic voice" and use it.
  • Finding your voice requires asking the right questions of yourself.
  • There are 3-5 questions that you would generally want to ask people you are talking to.
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