Technology & Innovation — March 10, 2011

Take Your Idea, Break It in Half

A weekly newsletter featuring the biggest ideas from the smartest people

What good is Wi-Fi on a plane that’s always two hours late? Or a lavishly decorated room with an uncomfortable bed? Many entrepreneurs pay a price for enacting too ambitious of an idea without focusing on the essentials first.

A weekly newsletter featuring the biggest ideas from the smartest people

The letters "AI" appear with a glitch effect in multicolored pixels against a black background.

The Present

AI skeptic Gary Marcus on AI’s moral and technical shortcomings

The cognitive scientist argues the current AI environment is failing us as consumers and a society. But it’s not too late to change course.

An abstract illustration features a bell curve with red dots and a percentage labeled 49%. The background includes a monochrome portion of a face with wide-open eyes peeking below the curve.

Thinking

Everyday Philosophy: Bad at probability? That might be a blessing.

How black and white is your thinking?

An open ancient book reveals two pages, intricately illustrated with a pentagram and hexagram, surrounded by handwritten text in a faded script that whispers secrets of necromancy.

The Past

The “Demon Method”: How necromancy once solved everyone’s problems

Grab a sword, a small plate, and a young child. We’ve got a demon to summon.

A halftone image exemplifies the art of outlasting, featuring a golden brown pagoda roof atop a blue swirl pattern, elegantly divided by a white horizontal line.

The Long Game

The art of outlasting: What we can learn from timeproof Japanese businesses

Playing the long game in Japan is about creating something so enduring that it becomes timeless.

A person in a red shirt stands next to "Waves in an Impossible Sea," the 2024 science book by Matt Strassler. The background displays a blurred bookshelf.

Starts With A Bang

“Waves in an Impossible Sea”: The 2024 science book of the year

Matt Strassler’s journey into fundamental physics culminates in a brilliant explanation of the Higgs field. Enjoy this exclusive interview.

Up Next

Guest Thinkers

More details on the Kamoamoa Fissure eruption at Kilauea (with new video)

The new fissure (see top left) that began erupting last weekend after the draining events at Pu`u O`o and Halema`uma`u appears to have more longevity than the last similar fissure […]