Spendthrifts & Tightwads Are Unhappy
Recent marketing research suggests that both profligate spenders and penny pinchers will leave shopping malls with a sinking feeling this holiday season.
As the mega-sales ramp up for Black Friday, some shoppers will rush to the malls ready to spend. Others will stay home and pinch their pennies. Both groups, according to a growing body of research, will probably end up unhappy. "Some people experience this distress a lot, where they typically spend less than they would like to, they pass up on indulgences, they buy cheaper versions when they could have bought higher quality items, and they end up kicking themselves afterwards," said Scott Rick, a marketing professor at the Ross School of Business at the University of Michigan in Ann Arbor. "On the other end of the spectrum," he said, people "chronically spend more than they should and end up kicking themselves, too."
We are constantly trying to force the world to look like us — we need to move on.
- When the Berlin Wall fell in 1989, many Americans jumped for joy. At the time, some believed there weren't going to be any more political disagreements anywhere in the world. They thought American democracy had won the "war of ideas."
- American exceptionalism has sought to create a world order that's really a mirror image of ourselves — a liberal world order founded on the DNA of American thinking. To many abroad this looks like ethnic chauvinism.
- We need to move on from this way of thinking, and consider that sometimes "problem-solving," in global affairs, means the world makes us look like how it wants to be.
Scientists make an important discovery for the future of computing.
- Researchers find a new state of matter called "topological superconductivity".
- The state can lead to important advancements in quantum computing.
- Utilizing special particles that emerge during this state can lead to error-free data storage and blazing calculation speed.
French newspapers report that the trial hasn't lived up to expectations.
- The French government initially invested in a rural solar roadway in 2016.
- French newspapers report that the trial hasn't lived up to expectations.
- Solar panel "paved" roadways are proving to be inefficient and too expensive.