Beer Me, Whopper Me
After success in Munich, Singapore and Venezuela, Burger King is opening its first American Whopper Bar in Miami which will serve Whoppers and beer twenty-four/seven. “Burger King Corp. said Friday it plans to open a Whopper Bar in the South Beach area of Miami next month. To keep up with Miami’s night life, Burger King (BKC)’s new Whopper bar will offer American beer and Whopper sandwiches around the clock, staying open 24 hours a day, seven days a week. It will be the chain’s first U.S. location to sell beer, and the restaurant will offer a delivery service for local customers, a walk-up window for orders on the go and an outdoor dining area. ‘Not only is South Beach in our backyard, but the warm weather, famous nightlife and colorful personality of the destination make it a great fit for a Whopper Bar restaurant,’ Chuck Fallon, Burger King’s North America president, said in a company statement.”