Private Data Can Be Collected As You Drive
The high-tech in your car may be spying on you as you drive. The navigation and infotainment systems in dashboards and in black boxes located under hoods can collect our data, and there's no regulation protecting consumer privacy, according to The Detroit News. The data ripped from drivers include whether they buckled their seat belts, how aggressively they accelerated, whether they followed speed limits, and how hard they hit the breaks. Locations and times of travel are also being recorded.
The data is being collected by automakers and they share it with marketers and other interested parties. Read the article for more on the investigation, including potential consumer protection initiatives. Your car is now another front in the privacy wars. Doug Edwards wrote about the "data hawks" versus the "data doves" for Big Think, taking readers inside the battle over big data.
Image credit: Davedehetre/Flickr