People that used to be on the sidelines now have an influential voice. It’s like going to a party where everyone is the DJ. For marketers, this new school of influence is a big opportunity: “As you venture into crafting a social media strategy for your business, you’ll eventually ask yourself the question, ‘Who are my influencers and how do I find them?’ It’s hard to find a brief nowadays that doesn’t include the objective of ‘activate my key opinion leaders’ or ‘engage the brand influencers that will set off a wildfire’. Influence is (now) driven within trusted circles of friends across multiple categories of interest.”
In General Relativity, white holes are just as mathematically plausible as black holes. Black holes are real; what about white holes?
Slimy biofilms made up of bacterial and eukaryotic life forms have taken over an abandoned, flooded uranium mine in Germany.
Air currents in our atmosphere limit the resolving power of giant telescopes, but computers and artificial stars can sharpen the blur.
Could the prevalence of flood myths around the world tell us something about early human migration or even the way our brains work?