Nilofer Merchant
Author and Marketing Expert
Nilofer Merchant is a marketing expert who has personally launched more than 100 products, netting $18 billion in sales. She has worked for companies ranging from Apple to Autodesk and advises many others. Her 2013 TED Talk “Sitting Is the Smoking of Our Generation," is in the top 10 percent of TED's most viewed talks. Merchant is the author of The Power of Onlyness: Make Your Wild Ideas Mighty Enough to Dent the World.
Can’t watch another generic Hollywood film? Former data analyst turned film executive Franklin Leonard discovered a novel solution: The Black List.
▸
5 min
—
with