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John Amaechi

Psychologist, Educator, Former NBA Player

John Amaechi OBE is a world-renowned organizational psychologist, bestselling author, and Professor of Leadership at the University of Exeter Business School. As the founder of APS Intelligence Ltd., John leads a global team that transforms leaders and cultures by combining cutting-edge behavioral science with psychological insight. His bespoke programs aren’t about quick fixes—they drive sustainable growth, ethical leadership, and organizational well-being. 

From his roots in Stockport, near Manchester, to becoming the first Briton to play professional basketball in the NBA, John’s personal journey exemplifies resilience and ambition. Inspired by his mother’s words—“The most unlikely of people in the most improbable of circumstances can become extraordinary”—John has spent his career challenging expectations and helping others unlock their potential. An adviser to FTSE 100 boards, a LinkedIn Top Voice, and the recipient of the Sport Industry Integrity and Impact Award, John is recognized as one of the most influential voices in leadership and organizational culture. His bestselling book, The Promises of Giants, inspires leaders worldwide to embrace authenticity, drive ethical change, and create lasting legacies.

A middle-aged man with a bald head and a white beard, wearing a black shirt, sits against a plain light background.

Ever since he came out to the public in February 2007, former NBA player John Amaechi says he has been “that big gay guy.” But there is much more to the 6’10” former center than that. He is one of the very few NBA players with a Ph.D.—after eight years in the big leagues, he returned to academics to pursue a degree in psychology. In this lesson from Big Think+, he shares with you the plan he created as a child to help him accomplish his dreams. The most important step, he says, is knowing yourself and getting clear about your end goal.
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