How Alcohol Inspires Creativity

Researchers found that men who drank vodka cranberries performed better on standard creativity tests than those who didn't. If you want to think differently, getting tipsy might help.

What's the Latest Development?


In a study of 40 young men, scientists found that those given vodka cranberry drinks performed better on a standard creativity test than those who stayed sober. Published in Consciousness and Cognition, the research looked at alcohol's influence on people's creativity as measured by the 'Remote Associates Test', a word association game. Drinkers "correctly solved 58% of the problems, compared with 42% for the sober group, and they came up with the right answers nearly four seconds faster on each question. Being drunk improved performance by about 30%."

What's the Big Idea?

Science continues to confirm that altered states of consciousness, whether induced by alcohol, drugs, sleepiness or travel, improve our capacity for creative thought. When we remove ourselves from our usual way of seeing the world, we inhibit what is called 'executive functioning' in our brain, processes that involve focus and planning. While executive functioning can keep us focused on the task at hand, it can also inhibit our capacity for finding innovative solutions. Scientists remind us, however, that creativity is excited by getting tipsy, not drunk. 

Photo credit: shutterstock.com


The Danish shoot down Trump's plan to buy Greenland, call the idea 'absurd'

The bid to buy Greenland is unlikely to become seriously considered.

Politics & Current Affairs
  • Greenland and Danish officials alike think the idea is ridiculous.
  • The island is an autonomous state, and it's unlikely the Danish would sell it because of yearly subsidies costs.
  • After hearing the Danish Prime Minister call the idea absurd, Trump cancelled their forthcoming meeting.
Keep reading Show less

The 5 most intelligent video games and why you should play them

Some games are just for fun, others are for thought provoking statements on life, the universe, and everything.

(Photo from Flickr)
Culture & Religion
  • Video games are often dismissed as fun distractions, but some of them dive into deep issues.
  • Through their interactive play elements, these games approach big issues intelligently and leave you both entertained and enlightened.
  • These five games are certainly not the only games that cover these topics or do so well, but are a great starting point for somebody who wants to play something thought provoking.
Keep reading Show less

Study: Selfies are perceived far more negatively than ‘posies’

In a new study, people who posted a lot of selfies were generally viewed as less likeable and more lonely.

Kim Kardashian/Instagram
Surprising Science
  • A new study examined how people perceive others' Instagram accounts, and whether those perceptions match up with how the posters rate their own personalities.
  • The results show that people react far more positively to "posies," which are photos of the poster taken by another person.
  • Still, it remains unclear exactly why people view selfies relatively negatively.
Keep reading Show less