Blogging Is Dead, Or Is It?
It’s true that Facebook and Twitter have led many away from blogging because they are so fast and easy to use, but they have also both helped to reinforce blogging in many ways.
What’s really happening is that what blogging represented even four or five years ago has evolved into much more of a continuum of publishing. People post content on their blogs, or their "Tumblrs," and then share links to it via Twitter and Facebook; or they may post thoughts via social networks and then collect those thoughts into a longer post on a blog. Blog networks such as The Huffington Post get a lot of attention, but plenty of individuals are still making use of the longer-form publishing abilities that blogs allow. One of the reasons why Tumblr seems to have taken off, particularly with younger users, is that it offers many of the same real-time sharing options that have become popular with Twitter and Facebook.