Are You What You Buy?
The only thing worse than being misperceived by a machine is being expertly perceived by one, says Walter Kirn about software that recommends the author books and movies.
The so-called "collaborative filtering" programs that work by relating my browsing and buying habits to those of other customers sometimes yield picks that seem positively bizarre, forcing me to reconstruct my shopping history as well as to speculate on the crisscrossed threads that knit together popular culture. One morning, for example, a book by Billy Baldwin appeared on my Amazon recommended list despite the fact that I’ve never shown any interest in the memoirs of minor tough-guy movie actors. I called my girlfriend over to my screen so we could laugh together at the mistake, but the laugh was on me, as it turned out.
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Jeff Bezos, the founder of Amazon.com, explains his plan for success.
- Jeff Bezos had a clear vision for Amazon.com from the start.
- He saw the innovative potential of the online marketplace.
- Bezos explains why books, in particular, make for a perfect item to sell on the internet.
Even when they suffer costs in doing so.
- It's commonly thought that the suppression of female sexuality is perpetuated by either men or women.
- In a new study, researchers used economics games to observe how both genders treat sexually-available women.
- The results suggests that both sexes punish female promiscuity, though for different reasons and different levels of intensity.
It has found several bizarre planets outside of our solar system.
- The Kepler program closed down in August, 2018, after nine and a half years of observing the universe.
- Picking up where it left off, the Transiting Exoplanet Survey Satellite (TESS) has already found eight planets, three of which scientists are very excited about, and six supernovae.
- In many ways, TESS is already outperforming Kepler, and researchers expect it to find more than 20,000 exoplanets over its lifespan.
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