from the world's big
Has Stephen Wolfram Designed a Better Search Engine?
Stephen Wolfram, the computer genius who authored the computational software Mathematica in 1998 and wrote A New Kind of Science in 2002, has built a new search engine. It's called Wolfram Alpha and it could knock Google from its lofty perch.
As Chris Thompson writes in his Big Money blog, "when his [Wolfram's] search engine launches in May, people can use his simple programs to interact with computers intuitively, using ordinary language to find what they're looking for." Are you ready for this?
As you know, Google has never been very good at getting a computer to answer a simple question, asked in natural language. For example, if you type in, "When did Abraham Lincoln deliver the Gettysburg Address," the company's algorithms use the keywords in your search, scan the universe of data, and analyze links to rank results, offering you more than 15,000 sites that are relevant to the words you typed, Thompson writes. But Wolfram claims that if you type the same prompt into his new search engine, one thing will appear: The answer, or in this case, "Nov. 19, 1863."
Here's how Wolfram claims to have done it: All one needs to be able to do is to take questions people ask in natural language, and represent them in a precise form that fits into the computations one can do. ... I'm happy to say that with a mixture of many clever algorithms and heuristics, lots of linguistic discovery and linguistic curation, and what probably amount to some serious theoretical breakthroughs, we're actually managing to make it work."
Well there you have it. And the Wolfram Alpha website mirrors Google's simplicity: all white space, with one search field for you to ask a simple question. It has Google's format and supposedly will do the one thing not even Google can do: talk to you like a human being.
Will Wolfram Alpha sink Google's ship? That's a question of genius and marketing, notes Thompson. But we are in the middle of an economic crisis and we all know what that means...everything is changing!
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Your favorite color can be linked to various personality traits, motivation, and productivity levels in your life.
- Color psychology has been used in marketing and branding for years, but research in the last decade has taken color psychology and applied it to human personality traits.
- Colors aren't merely associated with various feelings but can actually shape our perceptions and personalities.
- Various studies across multiple years have given us insight into what each color represents in regards to our personality, work ethic, and motivation levels.
What is color psychology?<img type="lazy-image" data-runner-src="https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yMjkzNDU4MC9vcmlnaW4ucG5nIiwiZXhwaXJlc19hdCI6MTY0Mzc2Mzk4NX0.KqHFgzhzl-dKmUvgDZsYGEDgDPVU40mA2mV1GLb1a68/img.png?width=1500&coordinates=0%2C0%2C0%2C0&height=1314" id="109d8" class="rm-shortcode" data-rm-shortcode-id="42ec0b499017c39ed1e3df32308370c2" data-rm-shortcode-name="rebelmouse-image" alt="The Logo Company color marketing infographic" />
Colors have been used strategically in branding for years.
Image by The Logo Company<p>Many people are unaware of the impact colors have on our thoughts, emotions, and behaviors in everyday life.</p><p>It's extremely likely that you have purchased something in a store or chosen one product over another due to what brands call color marketing: targeting brands, colors, and adverts based on colors that will influence you to buy. </p><p>You can see in the infographic above that companies that want to be associated with dependability (Dell, HP, IBM) use the color blue. Companies that want to be known for being exciting and fun (Fanta, Amazon, Nickelodeon) use a splash or orange. </p><p>Color psychology is being used around us every single day and not only in what brands we buy, but also in how we react to our environment. Extending color psychology into the realm of personalities is about proving that colors aren't just about what looks the best, but about what meaning we subconsciously attach to those colors, and how to use that to benefit our lives.</p>
What your favorite color says about your personality<img type="lazy-image" data-runner-src="https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8yMjkzNTc2Ny9vcmlnaW4uanBnIiwiZXhwaXJlc19hdCI6MTY0NTc2MTU1NH0.iLH4yQoMFZMDW1YJo1YRMR8jOZDfDd3PFdu_IynkBcM/img.jpg?width=980" id="6e5e9" class="rm-shortcode" data-rm-shortcode-id="5b38c0f7793933f9ab35a61a2f7bb14a" data-rm-shortcode-name="rebelmouse-image" alt="child holding crayons" />
A new study looks at what would happen to human language on a long journey to other star systems.
- A new study proposes that language could change dramatically on long space voyages.
- Spacefaring people might lose the ability to understand the people of Earth.
- This scenario is of particular concern for potential "generation ships".
Generation Ships<span style="display:block;position:relative;padding-top:56.25%;" class="rm-shortcode" data-rm-shortcode-id="a1e6445c7168d293a6da3f9600f534a2"><iframe type="lazy-iframe" data-runner-src="https://www.youtube.com/embed/H2f0Wd3zNj0?rel=0" width="100%" height="auto" frameborder="0" scrolling="no" style="position:absolute;top:0;left:0;width:100%;height:100%;"></iframe></span>
Many of the most popular apps are about self-improvement.
Emotions are the newest hot commodity, and we can't get enough.