IPN Social Media Talk
I’m sitting in the conference room of the Courtyard Marriott in LA after my presentation to the International Professionals Network, I met some great members of the LA community and loved my time here (the hospitality of IPN:LA should go down in the history books as the greatest of all time, even Kanye West agrees with me) – I got to trial-run a new idea that I’m working on that is focused on the mindset of the small business owner and how they can analyze their opportunities in social media.
The presentation covers the opportunities, fears, definition, history and types of social media. Pay special attention to the end of the presentation, where I highlight a new analysis of social media channels. My thinking on this is rough now, but expect more on it to come — I’d love your feedback on this early iteration.\n
Here’s the talk, let me know if you enjoy it:\n
I’ll try to get video or audio for this, so you can hear the entire conversation.\n
If you were able to attend, welcome to my blog! Here are the references I mentioned during the talk and in the panel following.\n
Planning for success — check out the Air Force’s example [PDF].\n
Good platform for private, safe, internal social communication: Yammer\n
Resource for small business owners to meet other small business owners who are trying to figure this out: Social Bees Network\n
My closing remarks focused on remembering that you aren’t alone in not understanding this stuff — no one does, it’s too young to be understood, we are still exploring it. This means it’s ok for you to ask questions, and be open with your audience that you’re still figuring it out. I’ll end with these directives: Be open. Be yourself. Be courteous. Be curious. Engage.
The ability to speak clearly, succinctly, and powerfully is easier than you think
The ability to communicate effectively can make or break a person's assessment of your intelligence, competence, and authenticity.
The next gold rush might take place in our sewers.
- Even though we think of it as exceedingly rare, gold can be found all around us.
- The trouble is, most of the gold is hard to get at; its too diluted in our waste or ocean waters to effectively extract.
- This new technique quickly, easily, and reliably extracts gold from most liquids.
What defines a dark horse? The all-important decision to pursue fulfillment and excellence.
When we first set the Dark Horse Project in motion, fulfillment was the last thing on our minds. We were hoping to uncover specific and possibly idiosyncratic study methods, learning techniques, and rehearsal regimes that dark horses used to attain excellence. Our training made us resistant to ambiguous variables that were difficult to quantify, and personal fulfillment seemed downright foggy. But our training also taught us never to ignore the evidence, no matter how much it violated our expectations.
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