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Mae West: "YOLO," Before YOLO Was a Thing

Words of Wisdom from 20th century actress, comedian, and sex symbol Mae West: "You only live once, but if you do it right, once is enough.”

Have you ever thought about or read up on an old celebrity from before the digital age and thought, "Damn, that person would have been great on Twitter." Today's Words of Wisdom arrive via one of them.


Mary Jane "Mae" West (1893-1980) was an American actress, singer, playwright, screenwriter, and sex symbol whose entertainment career spanned seven decades. Known for her bawdy double entendres, West made a name for herself in vaudeville and on the stage in New York City before moving to Hollywood to become a comedienne, actress, and writer in the motion picture industry. For her contributions to American cinema, the American Film Institute named West 15th among the greatest female stars of all time.

Something tells us that if West had lived to be 122, her Twitter feed would be amazing. Alas, people don't often live to 122 and we're only left with quotes such as this, a #YOLO from a different time:


“You only live once, but if you do it right, once is enough.”

The “new normal” paradox: What COVID-19 has revealed about higher education

Higher education faces challenges that are unlike any other industry. What path will ASU, and universities like ASU, take in a post-COVID world?

Photo: Luis Robayo/AFP via Getty Images
Sponsored by Charles Koch Foundation
  • Everywhere you turn, the idea that coronavirus has brought on a "new normal" is present and true. But for higher education, COVID-19 exposes a long list of pernicious old problems more than it presents new problems.
  • It was widely known, yet ignored, that digital instruction must be embraced. When combined with traditional, in-person teaching, it can enhance student learning outcomes at scale.
  • COVID-19 has forced institutions to understand that far too many higher education outcomes are determined by a student's family income, and in the context of COVID-19 this means that lower-income students, first-generation students and students of color will be disproportionately afflicted.
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4 ways to promote neurogenesis in your brain

How can we promote the creation of new neurons - and why is it so important?

We can promote the development of new neurons well into adulthood - and here's why we should.

Image by vrx on Shutterstock
Mind & Brain
  • Neurogenesis, the birth of neurons from stem cells, happens mostly before we are born - as we are formed in the womb, we are generating most of what we need after birth.
  • After birth, neurogenesis is still possible in two parts of the brain: the olfactory bulb (which is responsible for our sense of smell) and the hippocampus (which is responsible for memory, spatial navigation, and emotional processing).
  • Research from the 1960s proves creating new neurons as adults is possible, and modern-day research explains how (and why) we should promote new neuron growth.
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Live on Tuesday | Personal finance in the COVID-19 era

Sallie Krawcheck and Bob Kulhan will be talking money, jobs, and how the pandemic will disproportionally affect women's finances.

How DNA revealed the woolly mammoth's fate – and what it teaches us today

Scientists uncovered the secrets of what drove some of the world's last remaining woolly mammoths to extinction.

Ethan Miller/Getty Images
Surprising Science

Every summer, children on the Alaskan island of St Paul cool down in Lake Hill, a crater lake in an extinct volcano – unaware of the mysteries that lie beneath.

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