What should we be asking ourselves?
Dan Ariely is the James B Duke Professor of Psychology and Behavioral Economics at Duke University. He is the founder of The Center for Advanced Hindsight and co-founder of BEworks, which helps business leaders apply scientific thinking to their marketing and operational challenges. His books include Predictably Irrational and The Upside of Irrationality, both of which became New York Times best-sellers. as well as The Honest Truth about Dishonesty and his latest, Irrationally Yours.
Ariely publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science and CNN.
Question: What should we be asking ourselves?\r\n
Dan Ariely: I would ask them to ask the questions of what in life . . . How much happiness are they getting from different aspects of their lives? And is this the right amount of happiness to arrive . . . to achieve from all of those? So in some sense it’s to take stocks of your actions, and your returns in terms of happiness of each of the actions, and see which one of those are misaligned – that we invest too much in and we don’t get enough out of, and focus on the things that actually give us more happiness.\r\n
Recorded on: Feb 19 2008
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