What do you do?
Philippe Cayla has been Chairman and CEO of EuroNews since 2003. A graduate of the Ecole des Mines de Paris, the Institut d'Etudes Politiques de Paris and the Ecole Nationale d'Administration, Cayla began his career as a civil servant in the Equipment, Industry and Foreign Trade Ministries and as a technical advisor to the French Minister of Foreign Trade, Michel Jobert. From 1985 to 1992, Cayla was the Sales and Finance Director, the Strategy Director and finally the Deputy Managing Director and Strategy Director for Matra-Marconi Space, Europe's largest spacecraft manufacturer and a provider of communications ground terminals, sub-systems for rocket launchers and supplies for the International Space Station. In 1993, Cayla joined Eutelsat, one of the world's leading providers of satellite infrastructure and telecommunications. Cayla began working in television directly in 2000, when he became Director of International Development at France Televisions. At EuroNews he succeeded Stewart Purvis. Ideas recorded at the 2007 Aspen Ideas Festival on: 7/2/07
Question: Beyond a simple title, how would you describe what you do for a living?
Philippe Cayla: In fact, I started my career as a … I was _____ an engineer … in the French school … Maybe you know this name, this acronym. And I've been ______ for 10 years in various ministries serving various ministers, the last one being Foreign Economic Affairs. And after that I joined the industry for 25 years and …for 15 years, excuse me. Fifteen years in the space industry with a company named Matra Space, which is now part of EADS, a group which is producing the airbus you certainly know. And also with … which is a European satellite operator competing with Pan Am South in … And in the year 2000, I came to … I came out to the television industry. I became International Director of France TV, which is a French national broadcaster. And in 2003, I was supposed to be Chairman of … . That's the story. But in Euro News, I would say only the Chairman and the CEO. I'm not … which are … which is very independent, and are very proud of what they're doing. So I'm the guy in charge of finance, development, searching money, and assuring the betterment of everybody.
Philippe Cayla of EuroNews describes himself as an engineer who found his footing in the media.
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