Should Supermarket Clinics Replace Doctors’ Offices?
Regina E. Herzlinger is the Nancy R. McPherson Professor of Business Administration Chair at the Harvard Business School. She was the first woman to be tenured and chaired at Harvard Business School and the first to serve on a number of corporate boards. She is widely recognized for her innovative research in health care, including her early predictions of the unraveling of managed care and the rise of consumer-driven health care and health care focused factories, two terms that she coined.
Her book, Who Killed Health Care? (NY: McGraw-Hill, 2007), was selected by the U.S. Chamber of Commerce as one of the ten books that changed the debate in 2008.
Her book, Consumer-Driven Health Care: Implications for Providers, Payers, and Policymakers (San Francisco: Jossey-Bass 2004) received the 2004 American Journal of Nursing Book of the Year award for History and Public Policy.
She has won the Consumers’ for Health Care Choices Pioneer in Health Economics award, the American College of Heatlhcare Executives’ Hamilton Book of the Year award twice, the Healthcare Financial Management Association’s Board f Directors award, and Management College of Physician Executive. Modern Healthcare’s readers regularly selected her as among the “100 Most Powerful People in Healthcare” and Managed Healthcare named her one of health care’s top ten thinkers. In recognition of her work in nonprofit accounting and control, she was named the first Chartered Institute of Management Accountants Visiting Professor at the University of Edinburgh. In addition, she has delivered many keynote addresses at annual meetings of large health care and business groups and been selected as one of the outstanding instructors of the Harvard Business School MBA Program.
She has served on the Scientific Advisory Group to the U.S. Secretary of the Air Force and as a board member of many private and publicly-traded firms, mostly in the consumer-driven health care space, often as chair of the Governance and Audit subcommittees.
Question: What are the benefits of the retail medical movement?
Regina Herzlinger: The retail medical movement is very important. One of the main reasons people who have insurance don't get health care is not that they lack the money, but it's so darn inconvenient to get to a doctor, an emergency room, a hospital. These retail clinics that are located inside a department store or your local drugstore, they're the answer to lots of people's prayers.
Clearly they're not doing brain surgery in the little clinic in your drugstore. But if your kid has an earache, and you can go the emergency room and sit next to a guy who's been shot by an Uzi, or you can go to a retail medical clinic, well that's a pretty easy choice.
Another great thing about these retail medical clinics is they have an innovation in medical care. They tell you what the price is going to be before you actually have the service. They have the price there, $59, $69, so you know what you're getting in for when you go there.
Recorded on: May 27, 2009.
The health care expert Regina Herzlinger explains why even those with insurance occasionally opt for retail medical clinics.
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