Jack Myers: Internet Pioneers are "The Best Generation"
Jack Myers is a Media Ecologist and Chairman of Media Advisory Group, which advises more than 250 media advertising, marketing, entertainment and financial services companies who subscribe to the weekly Jack Myers Media Business Report. Jack founded the Women in Media Mentoring Initiative and the Newhouse Network to support and advance diversity in the careers of young people. He speaks internationally on the impact of emerging media technologies on guest society, culture and business. He is a Peabody Award winning and Academy Award Nominated documentary film producer and author of four books. His 1998 book, Reconnecting with Customers: Building Brands and Profits in the Relationship Age, is recognized as a leading edge digital primer that anticipated today’s dramatic digital transformation. Virtual Worlds: Rewiring Your Emotional Future, published in 2007, focuses on the growing influence of social networks on young people. Jack is a Board Member Emeritus of the Newhouse School of Communications at Syracuse University. he served on the Advisory Board for the Steinhardt School of Culture, Education and Human Development at NYU. His career has included management positions at CBS television and ABC radio and he co-founded the Syracuse New Times. Reading the subscriber-only weekly Jack Myers Media Business report is considered de rigeur for people in that industry.
Jack Myers: Well for those of you who are watching HBO's new series Newsroom Aaron Sorkin's new series in the very first scene of the very first episode Will McAvoy, the news anchor played by Jeff Daniels berates a college coed calling her a part of the worst generation ever. Well I not only believe that today's college students are not the worst generation ever, but they may in fact, be the next great generation.
Today's college student, the kids born between 1991 and 1995, are a very unique generation, a generation like none we've ever seen in history. They're a bridge between the pre and the post internet. Millenials are usually referred to as those born about 1982 to 2002 and right in the middle, to 1993, came the internet and when I began researching this schism between pre and post internet I found this unique generation that bridges the two, that has a number of the characteristics of the pre internet generation, but is our first window into the post generation window and what really sets them apart is they're leaders. They're internet pioneers. They're the first to cross this bridge, if you will, the first to cross this chasm and as leaders they're builders and what they're building is a more stable world for themselves. They're looking for more balance. They've grown up in a world that's been noted by its instability.
So they really come to the internet and instead of seeing that as a place that's creating chaos they see it as a place that's creating stability for themselves, economic stability, political stability, social stability and I believe they are a very unique generation in that they're going to lead us into a period of greater stability and balance and out of this last two decades of social disruption and upheaval.
They've grown up being told how difficult and challenging it's going to be and one of the things that sets them apart is that they've embraced the knowledge that it's going to be difficult and challenging as opposed to having grown up like many Millenials thinking the world is going to be handed to you on a silver platter and just it's yours to go out for the—just go to Wall Street and you'll make millions of dollars - and this is a generation that is far less interested in going to Wall Street. They're much more interested in contributing and giving back and doing good and they're far less inclined to think that it's going to be easy for them. So they're prepared for the hard work, as opposed to prior generations that was prepared - but not to have to work hard.
Directed / Produced by
Jonathan Fowler and Elizabeth Rodd
In Hooked Up, Myers focuses on a subset of Millennials he terms "Internet Pioneers" who are much better connected and much more savvy technologically than any other generation before, and are potentially the next "Great Generation."
Explore how alcohol affects your brain, from the first sip at the bar to life-long drinking habits.
- Alcohol is the world's most popular drug and has been a part of human culture for at least 9,000 years.
- Alcohol's effects on the brain range from temporarily limiting mental activity to sustained brain damage, depending on levels consumed and frequency of use.
- Understanding how alcohol affects your brain can help you determine what drinking habits are best for you.
If you want to know what makes a Canadian lynx a Canadian lynx a team of DNA sequencers has figured that out.
- A team at UMass Amherst recently sequenced the genome of the Canadian lynx.
- It's part of a project intending to sequence the genome of every vertebrate in the world.
- Conservationists interested in the Canadian lynx have a new tool to work with.
If you want to know what makes a Canadian lynx a Canadian lynx, I can now—as of this month—point you directly to the DNA of a Canadian lynx, and say, "That's what makes a lynx a lynx." The genome was sequenced by a team at UMass Amherst, and it's one of 15 animals whose genomes have been sequenced by the Vertebrate Genomes Project, whose stated goal is to sequence the genome of all 66,000 vertebrate species in the world.
Sequencing the genome of a particular species of an animal is important in terms of preserving genetic diversity. Future generations don't necessarily have to worry about our memory of the Canadian Lynx warping the way hearsay warped perception a long time ago.
Artwork: Guillaume le Clerc / Wikimedia Commons
13th-century fantastical depiction of an elephant.
It is easy to see how one can look at 66,000 genomic sequences stored away as being the analogous equivalent of the Svalbard Global Seed Vault. It is a potential tool for future conservationists.
But what are the practicalities of sequencing the genome of a lynx beyond engaging with broad bioethical questions? As the animal's habitat shrinks and Earth warms, the Canadian lynx is demonstrating less genetic diversity. Cross-breeding with bobcats in some portions of the lynx's habitat also represents a challenge to the lynx's genetic makeup. The two themselves are also linked: warming climates could drive Canadian lynxes to cross-breed with bobcats.
John Organ, chief of the U.S. Geological Survey's Cooperative Fish and Wildlife units, said to MassLive that the results of the sequencing "can help us look at land conservation strategies to help maintain lynx on the landscape."
What does DNA have to do with land conservation strategies? Consider the fact that the food found in a landscape, the toxins found in a landscape, or the exposure to drugs can have an impact on genetic activity. That potential change can be transmitted down the generative line. If you know exactly how a lynx's DNA is impacted by something, then the environment they occupy can be fine-tuned to meet the needs of the lynx and any other creature that happens to inhabit that particular portion of the earth.
Given that the Trump administration is considering withdrawing protection for the Canadian lynx, a move that caught scientists by surprise, it is worth having as much information on hand as possible for those who have an interest in preserving the health of this creature—all the way down to the building blocks of a lynx's life.
The exploding popularity of the keto diet puts a less used veggie into the spotlight.
- The cauliflower is a vegetable of choice if you're on the keto diet.
- The plant is low in carbs and can replace potatoes, rice and pasta.
- It can be eaten both raw and cooked for different benefits.
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