“The fear of panic has killed more people than most disasters themselves.”

"The more uncertain and scary things get in the world, the more we as humans are drawn to simple dichotomies."

"You need to run towards the pain and darkness and not away from it. I think the best leaders always run towards the darkness. They always run towards a problem."

"There is so much more uncertainty and volatility in a world that is moving fast with big countries that are more at odds with each other and with fewer rules of the road that leaders, companies, and societies are adhering to."

"Humans, like most mammals, tend to shut down in really frightening situations for which they have no training or prior experience. Researchers call it negative panic. People do nothing. They shut down."

History’s most remarkable leaders had this one trait in common. We can harness it too.

“This is much deeper than just ‘let’s figure out how we can get both sides to get along.’”