Jason Hreha
Director of Product, Quixey
Jason is currently Director of Product at Quixey, which acquired his startup, Kite.io, in 2014. Previously, he was a researcher for BJ Fogg in the Stanford Persuasive Technology Lab, where he created the world’s first taxonomy of human behavior, complete with comprehensive strategies. This was used as the applied psychology framework for the World Economic Forum in Davos (2011). In recent years, he has been a collaborator with Dan Ariely, behavioral economist and author of New York Times best seller Predictably Irrational. He is a User Experience Advisor for 500 Startups and a mentor for the Thiel Foundation’s 20 Under 20 Program. He studied neuroscience at Stanford University.
It’s easy to be disenchanted with the current state of technology. Some people bemoan the broken promises of the Jetsons and ask where the flying cars are. Others point out […]
Contrary to popular belief, instant gratification is a good thing. It’s good for us to get instantaneous feedback for our actions. It’s good for us to immediately know whether or […]
Last weekend, I sat down with a billion other people from across the globe to watch Germany battle Argentina for the World Cup final. In actuality, I was sitting in […]
We’re complex beings. No one denies that. However, there are also some basic laws that explain much of our behavior. One of those laws is reinforcement: specific behaviors that we’re […]
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Each of us, over time, builds a more and more comprehensive image of the world based upon our experiences and explorations. However, while this image of reality was traditionally grounded […]
When I first learned about Snapchat in early 2012, I laughed it off. It seemed like a fun, novel idea but not a potential staple in our digital lives. As […]
In my last post, I talked a bit about the fundamental purpose of technology: reducing uncertainty. Uncertainty is a double edged sword in the human experience – it provides us […]
Much of life is, and has been, invisible for most of history. We’ve always understood that people know each other, but there has been no universal ledger showing who-knows-who, for […]