David Steel
SVP Marketing, Samsung
David Steel is the Senior Vice President of Strategic Marketing for Samsung Electronics in North America. He previously spent 10 years working with Samsung in Korea, having joined the company's Korea’s Global Strategy Group to work on projects for some of Samsung's subsidiaries and advanced to Vice President and head of marketing for the Digital Media Business division. In 2007 he joined the Mobile Communications division as head of marketing strategy.
Mobile phones and their content are rapidly evolving. What does the future of this technology hold?
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4 min
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Where consumer electronics giant Samsung sees its most robust growth, within its product line and around the world.
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3 min
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Our electronic devices will continue to converge and interact, but if we never see a single überproduct, it’s because we don’t really want one.
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2 min
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Companies that understand how consumers feel about technology, says Samsung’s David Steel, will dominate the electronics industry in the coming years.
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4 min
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The Samsung executive recounts his own rise in the business world, and advises young people preparing to enter today’s daunting economy.
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2 min
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A conversation with the Senior Vice President of Strategic Marketing for Samsung in North America.
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27 min
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