Bob Stiller

Bob Stiller founded Green Mountain Coffee Roasters Inc. (GMCR), serving as its CEO and President from 1981 to 2007. GMCR introduced the Keurig machine and became the largest supplier of Fair Trade coffee in the world. Stiller is the author of Better & Better.

Elderly man with white hair and a smile, wearing a light blue shirt and a light blue blazer with a silver tie pin and a pocket square, against a plain gray background.

A book open to a black and white photo of a steaming mug on the left page and a detailed, artistic portrait of an elderly person on the right page, capturing a sense of rival camaraderie through the contrasting images.

Business

Why it pays to treat competitors with “genuine camaraderie”

Why Bob Stiller — founder and former CEO of billion-dollar beverage company Green Mountain Coffee Roasters — believes shared learnings are a win-win.