Social Media Are Essential to Business Growth
Using social media to facilitate communication within corporate structures has become an essential tool for innovation, say 2,700 business executives in a new survey of Europe.
What's the Latest Development?
A new survey of business professionals across Europe shows how important social media have become at innovating within companies. Of the survey's 2,700 professionals across France, Germany, Italy, the Netherlands, Spain, Sweden and the UK, "...a huge proportion of high-growth businesses (81%) are using social tools to facilitate expansion and improve the ways in which teams collaborate and share knowledge." And while social media are typically considered tools for younger generations, the data indicate that "those in senior roles actually use them far more regularly than their more junior colleagues."
What's the Big Idea?
"Three-quarters of senior executives surveyed said that social tools will change business strategy, stating that they had already been able to improve the following aspects of their business - bringing together ideas and thoughts from a geographically dispersed team (79%), productivity (76%) and the ability to find information, people and expertise more quickly (72%)." To be sure, social media are not a panacea for better business, but because they represent a cultural change in how we communicate, rather than just another technological change, companies ignore social media at their own peril.
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Here's the science of black holes, from supermassive monsters to ones the size of ping-pong balls.
- There's more than one way to make a black hole, says NASA's Michelle Thaller. They're not always formed from dead stars. For example, there are teeny tiny black holes all around us, the result of high-energy cosmic rays slamming into our atmosphere with enough force to cram matter together so densely that no light can escape.
- CERN is trying to create artificial black holes right now, but don't worry, it's not dangerous. Scientists there are attempting to smash two particles together with such intensity that it creates a black hole that would live for just a millionth of a second.
- Thaller uses a brilliant analogy involving a rubber sheet, a marble, and an elephant to explain why different black holes have varying densities. Watch and learn!
- Bonus fact: If the Earth became a black hole, it would be crushed to the size of a ping-pong ball.
Protected animals are feared to be headed for the black market.
In a breakthrough for nuclear fusion research, scientists at China's Experimental Advanced Superconducting Tokamak (EAST) reactor have produced temperatures necessary for nuclear fusion on Earth.
- The EAST reactor was able to heat hydrogen to temperatures exceeding 100 million degrees Celsius.
- Nuclear fusion could someday provide the planet with a virtually limitless supply of clean energy.
- Still, scientists have many other obstacles to pass before fusion technology becomes a viable energy source.
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