Against a Hyper-Personalized Web

Adding to the current debate on downside of search filters and algorithms, Daniel Terdiman interviews author Eli Pariser on why a hyper-personalized Web is bad for you.

What's the Latest Development?

Though most of us like having things tailored to our specific needs and interests, Eli Pariser thinks we should beware of the substantial risks inherent in the increasing personalization of the Internet. Author of "The Filter Bubble: What the Internet is Hiding from You", in this interview Pariser says that as consumers we can at least, "vary our information pathways more and use things like incognito browsing to stop some of the tracking that leads to personalization. But that's only a partial, temporary solution."

What's the Big Idea?

"Really, it's in these companies' hands to do this ethically—to build algorithms that show us what we need to know and what we don't know, not just what we like. So we need Google and Facebook and the other companies to take their curation responsibility seriously, and to build a sense of civic life into their algorithms. And if they don't, then we probably need some regulation. Google and Facebook are now more than insurgent startups--they hold a lot of public trust."

Big Think
Sponsored by Lumina Foundation

Upvote/downvote each of the videos below!

As you vote, keep in mind that we are looking for a winner with the most engaging social venture pitch - an idea you would want to invest in.

Keep reading Show less

Why Lil Dicky made this star-studded Earth Day music video

"Earth" features about 30 of the biggest names in entertainment.

Culture & Religion
  • Lil Dicky is a rapper and comedian who released his debut album in 2015.
  • His new music video, "Earth," features artists such as Justin Bieber, Ariana Grande, Ed Sheehan, Kevin Hart, and Leonardo DiCaprio.
  • All proceeds of the music video will go to environmental causes, Dicky said.
Keep reading Show less

After death, you’re aware that you’ve died, say scientists

Some evidence attributes a certain neurological phenomenon to a near death experience.

Credit: Petr Kratochvil.
Surprising Science

Time of death is considered when a person has gone into cardiac arrest. This is the cessation of the electrical impulse that drive the heartbeat. As a result, the heart locks up. The moment the heart stops is considered time of death. But does death overtake our mind immediately afterward or does it slowly creep in?

Keep reading Show less

Behold, the face of a Neolithic dog

He was a very good boy.

Image source: Historic Environment Scotland
Surprising Science
  • A forensic artist in Scotland has made a hyper realistic model of an ancient dog.
  • It was based on the skull of a dog dug up in Orkney, Scotland, which lived and died 4,000 years ago.
  • The model gives us a glimpse of some of the first dogs humans befriended.
Keep reading Show less