Terry Young

Founder and CEO, Sparks & Honey

Terry Young is the founder and CEO of Sparks & Honey, which specializes in digital marketing and strategy, CRM, social media, analytics, consumer brand experiences, conscious business, wave branding, entrepreneurship, innovation planning, communication planning, emerging technologies, platform development, real-time creative, sales, macro & micro trend analysis.

Sparks and Honey, opened in March of 2012 , is an agency that seeks to identify emerging trends in popular culture and take advantage of them by creating and distributing content sponsored by brands and products.

Prior to starting Sparks & Honey, Terry worked in interactive advertising, direct marketing and customer relationship management for agencies owned by Omnicom, the Interpublic Group of Companies and Epsilon.

Conscious Branding is About Transparency

If you make conscious branding a higher purpose and you make it ingrained into your DNA, it’s not going to be a fad.

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Using Big Data to Spot Big Trends

We see memes popping up all the time over the Internet. And yet, anything that bursts in isolation is not useful. It’s just interesting. What makes it useful and what […]

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3 min

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with

Terry Young