Baking for Good: A Little Sugar Goes a Long Way

One company is taking the familiar childhood concept of a bake sale and turning it into a social enterprise for the grown-up world.

Baking for Good: A Little Sugar Goes a Long Way

The bake sale is the quintessential fundraiser, most people's earliest experience with social activism. Now, one company is taking the familiar childhood concept and turning it into a social enterprise for the grown-up world. Operating under the motto "A little sugar goes a long way," the simply titled Baking for Good offers a fine selection of baked goods and donates 15% of proceeds – well above the average contribution of most profit-share social enterprises – to causes of the buyer's choice.

So far, their partner causes include Bake Me Home, a nonprofit started by two sisters ages 7 and 9 that provides support for homeless and disadvantaged moms, and Mmofra Trom Bead Project, a community fundraiser for higher education costs for vulnerable children in Ghana. They are looking to add more causes along the way.

All the delicious bakery is made only from all-natural, organic, local, and seasonal ingredients. For a timely starter, consider their Valentine's Day collection.

Baking for Good is the brainchild of former management consultant and Harvard alumna Emily Dubner, who dreamt up the concept in her cozy Manhattan kitchen in January 2009.

via @cindygallop1

Maria Popova is the editor of Brain Pickings, a curated inventory of miscellaneous interestingness. She writes for Wired UK, GOOD Magazine, Design Observer and Huffington Post, and spends a shameful amount of time on Twitter.

Is the universe a graveyard? This theory suggests humanity may be alone.

Ever since we've had the technology, we've looked to the stars in search of alien life. It's assumed that we're looking because we want to find other life in the universe, but what if we're looking to make sure there isn't any?

According to the Great Filter theory, Earth might be one of the only planets with intelligent life. And that's a good thing (NASA, ESA, and the Hubble Heritage Team [STScI/AURA]).
Surprising Science

Here's an equation, and a rather distressing one at that: N = R* × fP × ne × f1 × fi × fc × L. It's the Drake equation, and it describes the number of alien civilizations in our galaxy with whom we might be able to communicate. Its terms correspond to values such as the fraction of stars with planets, the fraction of planets on which life could emerge, the fraction of planets that can support intelligent life, and so on. Using conservative estimates, the minimum result of this equation is 20. There ought to be 20 intelligent alien civilizations in the Milky Way that we can contact and who can contact us. But there aren't any.

Keep reading Show less

Beyond the two cultures: rethinking science and the humanities

Cross-disciplinary cooperation is needed to save civilization.

Credit: Public domain
  • There is a great disconnect between the sciences and the humanities.
  • Solutions to most of our real-world problems need both ways of knowing.
  • Moving beyond the two-culture divide is an essential step to ensure our project of civilization.
Keep reading Show less

Stephen Hawking's black hole theory proved right

New study analyzes gravitational waves to confirm the late Stephen Hawking's black hole area theorem.

Model of spiraling black holes that are merging with each other.

Credit: NASA's Goddard Space Flight Center
Surprising Science
  • A new paper confirms Stephen Hawking's black hole area theorem.
  • The researchers used gravitational wave data to prove the theorem.
  • The data came from Caltech and MIT's Advanced Laser Interferometer Gravitational-Wave Observatory.
Keep reading Show less