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We’ve All Been Apple-ized, For the Better

What does it mean that the world has become Apple-ized? Apple’s competitors start acting more like Apple, and consumers start appreciating more what Apple does best.
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The world is getting Apple-ized, in this way:  Apple’s competitors start acting more like Apple.  I think consumers start appreciating more what Apple does.  People go out looking for something that’s nicely designed and that’s simple to use whether or not it comes from Apple.  


So in a way the world is being Apple-ized, but Apple isn’t necessarily a prime beneficiary of that, although currently they certainly are.  

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