Run, Techies, Run!

Batten down the hatches, people who work in tech support from Bangalore to Bangor. Google’s tribute for today celebrates the invention of the bar code.

Replacing those playground-friendly letters with the word “Google” in black, geeky barcodese will surely make a lot of people reset their watches, unplug their toasters and call help lines to ask what is wrong with the computer.

I’m a little surprised, because I thought Google’s target demographic was the entire human race. Today’s graphic tells Grandpa that the Google’s not for him.

Am I being too pessimistic? Let me know in the Comments section if I’m wrong (or right). If you work with the Web, let us know if you see any effects from today’s Google doodle.