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Apple co-founder says we should ditch Facebook — permanently
Steve Wozniak doesn't know if his phone is listening, but he's minimizing risks.
- Steve Wozniak didn't hold back his feelings about the social media giant when stopped at an airport.
- The Apple co-founder admitted that devices spying on his conversations is worrisome.
- Wozniak deleted his Facebook account last year, recommending that "most people" should do the same.
When most people are stopped at an airport, they're unlikely to chat about the news of the day. Perhaps Apple co-founder Steve Wozniak was early for his flight. He recently took a few moments out to talk with a TMZ reporter while walking through D.C.'s Reagan National Airport to tell them to beware of listening cell phones, as well as to delete their Facebook account.
"There are many different kinds of people, and some the benefits of Facebook are worth the loss of privacy. But to many like myself, my recommendation is — to most people — you should figure out a way to get off Facebook."
The initial context of the conversation was privacy. This is an issue that affects us all, being that your information is for sale for as little as $10, and the sellers are unconcerned about the identity of the purchasers. Wozniak mentioned the news that Alexa (along with Google Assistant) is not only recording your conversations, but that employees are listening in. Corporate claims that tuning in to private user dialogues helps improve technical capabilities. We should be very wary of such claims.
Then again, spying via audio almost seems quaint compared to the patent Amazon filed that would allow their fleet of home-delivery drones to record video of your private property and feed it into your personal algorithm. Does that tree appear to be dying? Suddenly, your feed is filled with fertilizer options. What Would Wozniak Do about that?
Steve Wozniak Warns People to Get Off Facebook Over Privacy Concerns
The reporter never got that deep into the rabbit hole, though Wozniak sums up his privacy concerns:
"I worry because you're having conversations that you think are private, you're saying words that shouldn't be listened to because you don't expect it, but there's almost no way to stop it. People think they have a level of privacy they don't."
A 2014 Pew poll paints a different landscape: 91 percent of Americans either "agree" or "strongly agree" that we've lost control over our personal information to social media companies. Eighty percent of users worry how governments and businesses will use those data.
A 2017 Pew poll complemented that poll perfectly: only 9 percent of Americans feel "very confident" that said companies protect their data. That's the same percentage of people that believe they have "a lot of control" over their information. Chalk up 9 percent to the clueless.
Yet we stay logged in. While a 2018 Pew poll on social media discovered that 59 percent of Americans claim it would "not be difficult" to abandon these platforms, many do not. In 2017, the same agency found that even as public trust in social media companies lessens, more people are plugging into this "new normal." We know it's happening; we just refuse to give up our apps. The question remains: Do the benefits outweigh the costs?
Recent news revealed that Amazon employees are listening in to private conversations via Alexa.
Photo by Andrew Matthews/PA Images via Getty Images
Wozniak deleted his Facebook account in 2018; he is still very active on Twitter. As with many tech companies, Facebook advertises its product as "free." Obviously, that's not the case.
Wozniak floats the notion of paying for privacy, though as a 2019 study, published in Nature Human Behavior, states, we might well be beyond that point already. The early promise of the internet of an "interconnected world" has truly arrived, for better and mostly worse. The research team behind the study analyzed over 30 million posts by nearly 14,000 Twitter users.
"With this data, they showed that information within the Twitter messages from 8 or 9 of a person's contacts make it possible to predict that person's later tweets as accurately as if they were looking directly at that person's own Twitter feed."
Blockchain solutions are touting better privacy controls on data, but we have not reached that point — nor are we sure these companies will be as benevolent as claimed once their tech scales, a persistent problem with these platforms. Hopes of a truly decentralized infrastructure are turning out to be more philosophical than realistic, though that doesn't mean advances in privacy protection won't arrive. It will likely just not be a romantic as promised.
Even if we're connected to others online, there are levels of control we can initiate. The simplest would be deleting Facebook (or another other platform you're concerned about). It seems to be working out for the Apple co-founder. Where this conversation leads, however, is anyone's guess.
- Amazon might have a Cambridge Analytica-size problem - Big Think ›
- Facebook finally adds option to delete old posts in batches - Big Think ›
- Examining Facebook and the case for privacy - Big Think ›
"Deepfakes" and "cheap fakes" are becoming strikingly convincing — even ones generated on freely available apps.
- A writer named Magdalene Visaggio recently used FaceApp and Airbrush to generate convincing portraits of early U.S. presidents.
- "Deepfake" technology has improved drastically in recent years, and some countries are already experiencing how it can weaponized for political purposes.
- It's currently unknown whether it'll be possible to develop technology that can quickly and accurately determine whether a given video is real or fake.
The future of deepfakes<p>In 2018, Gabon's president Ali Bongo had been out of the country for months receiving medical treatment. After Bongo hadn't been seen in public for months, rumors began swirling about his condition. Some suggested Bongo might even be dead. In response, Bongo's administration released a video that seemed to show the president addressing the nation.</p><p>But the <a href="https://www.facebook.com/watch/?v=324528215059254" target="_blank">video</a> is strange, appearing choppy and blurry in parts. After political opponents declared the video to be a deepfake, Gabon's military attempted an unsuccessful coup. What's striking about the story is that, to this day, experts in the field of deepfakes can't conclusively verify whether the video was real. </p><p>The uncertainty and confusion generated by deepfakes poses a "global problem," according to a <a href="https://www.brookings.edu/research/is-seeing-still-believing-the-deepfake-challenge-to-truth-in-politics/#cancel" target="_blank">2020 report from The Brookings Institution</a>. In 2018, the U.S. Department of Defense released some of the first tools able to successfully detect deepfake videos. The problem, however, is that deepfake technology keeps improving, meaning forensic approaches may forever be one step behind the most sophisticated forms of deepfakes. </p><p>As the 2020 report noted, even if the private sector or governments create technology to identify deepfakes, they will:</p><p style="margin-left: 20px;">"...operate more slowly than the generation of these fakes, allowing false representations to dominate the media landscape for days or even weeks. "A lie can go halfway around the world before the truth can get its shoes on," warns David Doermann, the director of the Artificial Intelligence Institute at the University of Buffalo. And if defensive methods yield results short of certainty, as many will, technology companies will be hesitant to label the likely misrepresentations as fakes."</p>
Context is everything.
The COVID-19 pandemic has introduced a number of new behaviours into daily routines, like physical distancing, mask-wearing and hand sanitizing. Meanwhile, many old behaviours such as attending events, eating out and seeing friends have been put on hold.
A new study looks at how images of coffee's origins affect the perception of its premiumness and quality.
- Images can affect how people perceive the quality of a product.
- In a new study, researchers show using virtual reality that images of farms positively influence the subjects' experience of coffee.
- The results provide insights on the psychology and power of marketing.