What’s in a name? There are lots of reason to choose one name or another when naming a child — family tradition, or as a tribute to a beloved relative or friend — but does a name really matter? Research suggests, yes, maybe it does, when it comes to the level of success you’ll achieve in your career and love life, and even where you choose to live. The reasons for this remain in the realm of conjecture, but research has revealed some surprising — and some not so surprising — correlations.

The difference from A to Z

You may not think this matters, but the alphabetical position of the first letter of your name may have two effects:

  • A 2007 study found that people whose names start with a letter early in the alphabet are more likely to be admitted to schools, even when those late in the alphabet have higher scores. Obviously, this foot in the door can ripple through adult life since it may affect a person’s career choice. Are admissions staff tired and cranky by the time they get to poor Xander?
  • A 2013 study suggests that if you have a name that comes later in the alphabet, you’re more likely to be an impulse shopper. The study’s authors theorize that this is a product of a lifetime of waiting for your name to be called, leading to impatience.

Familiarity helps in work and love

  • Marquette University found that people with common names are more likely to be hired for a job than others.
  • This is even truer if your name is super-easy to pronounce, as an NYU study found, probably because we tend to like what’s easy.
  • According to one 2008 study, you’re even actually statistically more likely to have a career at a company whose initials mirror your own. Benicio del Toro is welcome any time at Big Think.
  • Familiarity even seems to affect where we live. We tend to gravitate to places named like us. Did you know St. Louis has an unusually higher percentage of residents named Louis? How about Philadelphia, packed with Philips? Or Jacksonville’s Jacks or Virginia Beach’s Virginias?

(BrainCraft)

  • In school, a boy with a girl’s name is more likely to be suspended according to one 2007 study.
  • In romance, a surprisingly high number of people connect with others whose names start with the same letter as theirs do. Xander and Xavier sitting in a tree…
  • On the other hand, a 2009 study found that if your name is difficult to say, you may have more trouble dating because hard-to-say names are associated with higher risk. Unless of course, you’re hitting on a thrill-seeker.
  • According to psychologist Frank McAndrew, unfamiliar names are even penalized in a romantic context.

Unless you’re dating online and have one of these names

According to The Grade, these are the “hottest” names of the moment:

Women's names

  1. Brianna
  2. Erika
  3. Lexi
  4. Brooke
  5. Vanessa
  6. April
  7. Natalie
  8. Jenna
  9. Molly
  10. Katie

Men’s names

  1. Brett
  2. Tyler
  3. Corey
  4. Andy
  5. Noah
  6. Shane
  7. Jeffrey
  8. Rob
  9. Frank
  10. Jeff (Hey, that’s double-dipping!)

The image your name conjures up

  • Unusual names can be viewed as a sign of juvenile delinquency, and make one less likely to be asked in for a job interview, according to a 2009 study.
  • Sad but true, if your name sounds “white,” you’re more likely to get hired thanks to subliminal or overt racial bias. A study by the American Economic Association documented this pernicious type of labor market discrimination.

  • The European Journal of Social Psychology found that use of a middle initial makes you seem smarter and more competent. More initial? More better.

Names in the management class

  • If your name sounds worthy, you’re more likely to rise to the top of the company. A study of German names found that people whose last names were “Kaiser” ("emperor") or “König” ("king”) were more likely to be bosses than those named “Koch” (“cook”) or “Bauer” (“farmer”).
  • For some reason, says LinkedIn, men in upper management are more likely to have short names. Maybe it has something with powerful people wanting less intimidating monikers?

Bezos and Cook

Jeff Bezos, Amazon and Tim Cook, Apple (Andrew Burton/Alex Wong, Getty)
  • On the other hand, LinkedIn notes, powerful women are more likely to use their full names, likely to present a business-like impression.
  • According to The Atlantic, women with gender-neutral-sounding names are more likely to be promoted in some industries.

That’s what’s in a name. Maybe.

Some of these studies are more convincing than others, and few get into the reasons behind these sometimes-odd correlations. If you’ve got an apparently problematic name according to it all, don’t worry. People do change them. (Joseph’s “Stalin,” which means “steel,” is clearly more imposing than his original “Dzhugashvili.”) And since correlation doesn’t equal causality, we’d better keep studying this.

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