What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Today’s Theme

Going Mental

Today’s Big Idea

Listening to Your Senses

"Everything that we feel through our senses affect us not in the most obvious way but in ways that we could not have imagined," psychologist Thalma Lobel, the author of Sensation: The New Science of Physical Intelligence, told Big Think. "And once we know it we can be less manipulated by these physical experiences and maybe come to more judgments that are based on the real issue rather than on things which are actually irrelevant in a way."

For her insights on how to awaken your senses and more from our experts, explore today's big idea.

  1. 1 Hack Your Brain with Sense Science
  2. 2 The Science of Feedback
  3. 3 See Like a Child, Paint Like Picasso
  4. 4 Exploring Neuroplasticity
Yesterday’s Theme
  1. Hack Your Brain with Sense Science

    Hack Your Brain with Sense Science

    Thalma Lobel Teaches You How to Be Aware of How Your Senses Control You

    Read More…
  2. The Science of Feedback

    The Science of Feedback

    Sheila Heen on Coming to Your Senses When It Comes to Receiving Advice

    Read More…
  3. See Like a Child, Paint Like Picasso

    See Like a Child, Paint Like Picasso

    Using Your Senses to Boost Creativity

    Read More…
  4. Exploring Neuroplasticity

    Exploring Neuroplasticity

    You Can Teach An Old Brain New Tricks

    Read More…

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Uber’s Lessons in Risk Management

about 13 hours ago

Companies that can manage risk stand to have a significant advantage in the marketplace, says Karan Girotra, Professor of Technology and Operations Management at INSEAD, France’s leading business school. Unfortunately, risk is seen as a bad thing, as Girotra points out. Companies tend to shy away ...


To Colonize Another Planet, Send 40,000 Humans

about 17 hours ago

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Project Syndicate

Real Raw Material of Wealth

about 20 hours ago

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