What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more

“Spiral” UFO?

December 11, 2009, 6:42 AM
The mystery of a giant light spiral in the Arctic has been solved after the Russians admitted it was a Bulava missile fired from a submarine. “When the people of Tromso in Norway's northern reaches awoke to the sight of a giant blue and white spiral of light hanging in the still dark sky above them, they were understandably shocked. It didn't look like the northern lights. Was it a meteor? A UFO? Calls flooded in to radio stations and air-traffic control towers. Astronomers were baffled. Extra-terrestrial enthusiasts got on their blogs. "It looked like a rocket that spun around and around and then went diagonally across the heavens," said Totto Eriksen, who saw the display while driving his daughter to school. And when an explanation finally came, he wasn't far wrong. It turned out to be a failed Russian nuclear-capable missile test launch. The new Bulava missile was fired from the submarine Dmitry Danskoi, the Russian defence ministry confirmed. The White Sea, close to Norway's Arctic region, is Russia's standard missile-testing site. This one failed at the third stage.”

“Spiral” UFO?

Newsletter: Share: