What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge

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Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Mind Readers

March 12, 2010, 6:42 AM
A new kind of brain scan has been developed which can effectively read a person’s mind, according to researchers who have been able to differentiate brain activity liked to memory. Researchers showed guinea pigs three clips from movies and then scanned them to see if they could determine which film each person was thinking about. The scientists from University College London found they could identify thought patterns by using functional magnetic resonance imaging. The evidence suggests researchers can tell which memory of a past event a person is recalling from the pattern of their brain activity. "We've been able to look at brain activity for a specific episodic memory -- to look at actual memory traces," senior author of the study Eleanor Maguire, told Discovery News. "We found that our memories are definitely represented in the hippocampus. Now that we've seen where they are, we have an opportunity to understand how memories are stored and how they may change through time."
 

Mind Readers

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