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We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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5 Trends for 2013: NEXT

December 5, 2012, 1:29 PM

As we look toward a new year, the sparks & honey team has identified 54 trends that will shape business and popular culture in 2013 and beyond. Based on our Culture Mapping Platform and proprietary scoring methodology, we have created a 2013 Trends Snapshot that features “Now,” “Next” and “Future” trends within 18 categories ranging from Art to Travel.  

"Now" trends are those with high energy and can be leveraged in the present; "Next" trends will begin to manifest towards the end of 2013 and gain traction through 2014; "Future" trends are fringe signals that will play out in 2015 and beyond.

Last week we featured five trends from the Now category; here’s what’s Next:

1. Camera Ready

Social media and the age of pervasive HD photography are driving a culture of “perfect beauty.” Innovations that allow individuals to present a camera-ready image all the time will begin to enter the market.

2. The New Kinko’s

Makerspaces will continue to pop up in cities across the country, similar to the emergence of Kinko’s during the desktop publishing explosion.

3D printing and similar technologies will also drive a locally distributed manufacturing movement, allowing for small-batch production and customization, with possible broad-ranging implications for mass manufacturing and imports from China.

3. The Sharing Economy

Due to economic constraints and lack of job growth, an economy of sharing and barter services will grow and penetrate the mainstream. Look for both community and commercial ventures to offer access to tools, space, services and media.

4. Elective Bionic Surgery

Innovations in prosthetics, bionics and biological enhancement are helping the disabled in ways never seen before. Taking a cue from elective plastic surgery on one hand and doping on the other, biohackers will take these technologies in radical new directions in the effort to create superhuman-like abilities.

5. Rise of the Nones

A new “non-religious” spiritual movement will take hold, capturing the growing number of new atheists and millennial “nones” who do not follow any religion.

To download the full report, click here: sparks & honey 2013 Trends Snapshot

sparks & honey is a next generation agency that helps brands synchronize with culture.


5 Trends for 2013: NEXT

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