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We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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How the World Searched with Google in 2010

December 10, 2010, 9:33 AM

Since it's birth in 1998, Google has become our gateway to the Web (its supremacy threatened somewhat now by Apple and Facebook). It processes over 1 billion search requests every day, each request giving an inkling of what matters to people in the moment. In 2010, 65% of daily searches were conducted through Google. It only seems right then to look back at what was close to people's hearts in 2010 through the eyes of Google. 

In the video Zeitgeist 2010, Google shows us top events and moments from 2010 from around the globe through Google search, images, and video. (Music: GoodLife by OneRepublic ; Produced by Whirled Creative)

Take a look:


For more on the spirit of 2010, check out the most popular and fastest rising searches in 2010 on Google. One very popular young man: 16 year old Canadian pop sensation Justin Bieber. Other dominant queries: iPad, Chatroulette (which randomly pairs strangers for live webcam chats) and FIFA World Cup. People did search for financial crisis and calamities in Haiti and Pakistan, but apparently the economy and humanitarian disasters could not compare with the fastest rising list (below): 

  1. chatroulette 
  2. ipad 
  3. justin bieber 
  4. nicki minaj 
  5. friv 
  6. myxer 
  7. katy perry 
  8. twitter 
  9. gamezer 
  10. facebook 

Ayesha and Parag Khanna explore human-technology co-evolution and its implications for society, business and politics at The Hybrid Reality Institute.


How the World Searched with...

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