What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more

Amazing Demo of a Water-Repellent Spray You Can Actually Buy

July 16, 2013, 5:20 PM

"This is a game changer!" says Jim Stinner, the vice president of marketing for Rust-Oleum, the company which manufactures and distributes NeverWet - a spray-on coating that repels water, mud, ice and other liquids. And judging by the demo-video, it really is. 

NeverWet can be used on metal, wood, masonry and aluminum as well as fabric, leather and canvas. Its development was started by a group of scientists looking for a new anti-corrosive coating, who soon realized there maybe plenty of other applications for their invention. Some of them, according to the NeverWet's website, are protecting materials that get damaged by water ("NeverWet coatings have remained under seawater for over a year and reemerged completely dry"); preventing ice buildup on roofs, doorways, electrical insulators, airplane wings; preventing corrosion up to 6 times better than other products on the market; keeping surfaces free from bacteria, such as in hospitals and bathrooms; self-cleaning - the coating repels dirty water and thick oils.

The distributing's company ambition is to make NeverWet the WD-40 for the next 100 years, and if the spray is safe and as effective as the company claims, then the applications are truly limitless... Imagine all those iPhones being dropped in jars of water!


via lancasteronline


Amazing Demo of a Water-Rep...

Newsletter: Share: