What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more
With rendition switcher


Question: Are the Republicans making sufficient use of technology?


Christine Todd Whitman: We’ll see that on Election Day whether they used it enough. Clearly they’re using technology a whole host of different ways. Everybody does.

And the amount of money they raised over the Internet after Sarah Palin was announced was extraordinary. So they’ve clearly got their sight set on how to use technology.

We’ll know on election day whether they did it enough or not.


Question: How can technology assist the political process?


Christine Todd Whitman: It’s a way of getting out a message. It’s a new way of using the new techniques and the new tools that are at hand to get a message out to more than a few people.


Question: How does technology come into your personal life?


Christine Todd Whitman: I have the Blackberry. I have an iPod. I have a Kindle.

I call him my little man, but he’s my, garment and my car that gets me from one place to another.

So, I use a lot of technology.


Recorded on: September 15, 2008



Christine Todd Whitman on T...

Newsletter: Share: