What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

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Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Mark Hyman

Author, The Blood Sugar Solution

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Recent Activity

60 Second Reads

Let's Get Real About Food

11 months ago

When the average American has 150 pounds of sugar per person per year, 55 pounds of white flour and 53 gallons of soda, 23 pounds of pizza, 24 pounds of artificial sweeteners, 2.7 pounds of salt, I’m trying to get people to eat just a little bit more real food.  And raw is a great idea, but it’s ...

60 Second Reads

Almost Everyone Needs to Take Vitamins

12 months ago

I think you don't need vitamins only under certain conditions.  Only if you eat pure wild food, drink pure clean water, are exposed to no environmental toxins, sleep nine hours a night, have no stress and only have wild foods that you harvest yourself.  Now, I don't know how many people that ...

In Their Own Words

How Communities Can Fix Health Care

12 months ago

I don't think that the solution to our health care crisis is going to come from the government, from policy, is going to come from the health care institutions.  It’s got to come from each one of us, at a grassroots level taking back our health everywhere we live, everywhere we eat, work, live ...