What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos

1

Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

Watch videos

World Renowned Bloggers

2

Big Think’s contributors offer expert analysis of the big ideas behind the news.

Go to blogs

Big Think Edge

3

Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

Find out more
Close

You Can Train Your Attention Like a Muscle

November 24, 2013, 6:00 AM
Shutterstock_98469137

I think that technology is wonderful and that we just need to be aware of how much of a pull it exerts on us and how difficult that can be to avoid.  So what I would say is we need to learn to train our attention because, as with anything, attention is like a muscle.  It's an analogy that you hear over and over in psychology - self-control is like a muscle - because it's an analogy that works incredibly well.

So if you train it, it gets stronger, it gets better. You are able to lift more weight, we have more endurance.  And similarly with attention the more you train yourself to uni-task and to only pay attention to one thing at a time, the longer and longer and longer you’re able to maintain your focus. 

So what’s happening when people say that they can’t pay attention is that they haven’t trained their attention.  They’ve forgotten what it is to have a single-minded focus.  And because they haven’t trained it their attention actually has gotten worse.  So I think that people, you know, when they say they can’t pay attention they really can’t.  It doesn’t just happen overnight.

And so what we can do is try to monitor ourselves and really learn to do one thing at a time.  For me there’s been a lot that I’ve had to do to actually maximize my own potential.  When I was writing Mastermind I realized how Internet addicted I was and I actually needed to install Freedom, which an Internet blocking software on my computer so that I wouldn’t go online.  And it was really hard for me but eventually I was able to stay offline for four, five hours a time. 

And I turned my phone off because otherwise I’d be too tempted to check my Internet on the iPhone because unfortunately Freedom doesn’t yet block all your devices.  And now I don’t really need it nearly as often because I know I do it and I’ve already trained myself not to.  It’s still nice once in a while.  I think we all need to give ourselves mental breaks and realize that the Internet is wonderful but sometimes it’s good to just focus and not let those email notification, those Twitter notifications, all those things that can just suck our attention not let them interfere. 

 

 

You Can Train Your Attentio...

Newsletter: Share: