elastic thinking
Generate brilliant ideas by relaxing your cognitive filters
Your brain is bursting with ideas, and most of them are … weird. You only have to recall the wonderfully bonkers notions of your childhood. Like the time you wanted […]
Thought experiments: A surefire way to stretch your team’s creativity
Quick! There’s a runaway train on the tracks. Some dastardly evildoer has knocked the driver out cold and tied five people to the tracks ahead. The train is barreling down […]
Why your brain resists original thinking, and how to break through
Creative and original thinking takes both patience and practice. Because your brain is actively trying to fight it.
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