Serve Your Purpose: Redefining Leadership as Service with Dr. Tony Coles

Former Onyx CEO Tony Coles says that this philosophy of leadership “has influenced almost everything” he has done for the past decade. In this video, learn some of the key tenets of the servant leadership philosophy and how Coles applied it in his own work and career.

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Robert K. Greenleaf coined the phrase "servant leadership" in his 1970 essay The Servant as Leader. "It begins with the natural feeling that one wants to serve, to serve first," Greenleaf wrote. "Then conscious choice brings one to aspire to lead." Former Onyx CEO Tony Coles says that this philosophy of leadership "has influenced almost everything" he has done for the past decade. In this video, learn some of the key tenets of the servant leadership philosophy and how Coles applied it in his own work and career. The full lesson is available exclusively on Big Think Edge.