Who is getting rich off you? The insidious big data economy.

Where is your data now? Follow the money.

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  • Your day to day actions on the Internet give businesses personal data that turns you into an ad target – or the opposite.
  • Facebook, for example, allowed landlords to block demographic groups such as African Americans, LGBTQ, or disabled people from seeing housing ads – a violation of the 1968 Fair Housing Act.
  • Data brokers have crossed a line, but the laws that should regulate them are outdated; just look at the billion-dollar data deal between 23andMe and Big Pharma. Is it ethical?
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Want a Competitive Edge? Ignore Stability, says Rita McGrath

Rita McGrath argues that traditional business strategy, focused on stability and sustainability, should be eschewed.

Technology & Innovation

Rita McGrath argues that traditional business strategy, focused on stability and sustainability, should be eschewed. Rather, she says, businesses should fine tune their strategy to cultivate a transient competitive advantage. McGrath is a Professor of Management at Columbia Business School.