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Technology & Innovation

Big Data: A Smarter, Stronger, Faster You

Today's business climate calls for decisions to be made faster than ever. Big data can help managers achieve that while creating a positive culture of transparency and innovation. 

What’s the Latest Development?


From personal health to nation-wide communication networks, big data, or the processing of information to give a clearer picture of the question at hand, has become essential in today’s fast-paced business world. “In fact, 74% of the global executives SAS recently surveyed with the Harvard Business Review stated they ‘feel under pressure to achieve results in less time than ever before’.” This increase in pace means there is higher demand for people who know how to gather and interpret data. It also means that as computers become more efficient, demand for such data and an even faster-paced business culture will result.

What’s the Big Idea?

Emphasizing the role of big data in your company yields more benefits that simply having more decision making tools at your fingertips. Big data can also help create a more positive business culture by promoting “decision-making transparency, a company-wide decision-making process, an emphasis on managerial insights to supplement data and the continual refinement an testing of new ideas.” These benefits call for more training in maths and science so a stronger, more data-oriented culture can be groomed, benefiting businesses and national economies. 

Photo credit: Shutterstock.com


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